-- PostgreSQL 建表脚本 - 广告系列报告表 -- ============================================= -- 广告系列报告明细表 (campaign_report_detail) -- ============================================= CREATE SEQUENCE IF NOT EXISTS campaign_report_detail_id_seq START WITH 1 INCREMENT BY 1; CREATE TABLE IF NOT EXISTS campaign_report_detail ( id BIGINT NOT NULL DEFAULT nextval('campaign_report_detail_id_seq'::regclass), tenant_id BIGINT NOT NULL DEFAULT 0, creator VARCHAR(100) DEFAULT '', created_at TIMESTAMP WITH TIME ZONE DEFAULT CURRENT_TIMESTAMP, updater VARCHAR(100) DEFAULT '', updated_at TIMESTAMP WITH TIME ZONE DEFAULT CURRENT_TIMESTAMP, deleted_at TIMESTAMP WITH TIME ZONE, cid VARCHAR(64) NOT NULL DEFAULT '', datasource VARCHAR(64) NOT NULL DEFAULT '', t0_order_payment_amt DECIMAL(20,4), creative_material_type VARCHAR(100), live_name VARCHAR(200), author_id VARCHAR(100), pic_url VARCHAR(500), pic_name VARCHAR(200), pic_id VARCHAR(100), cover_url VARCHAR(500), cover_id BIGINT, item_order_conversion_ratio DECIMAL(10,6), item_card_click_ratio DECIMAL(10,6), item_card_clk_cnt BIGINT, live_play_cnt_cost DECIMAL(20,4), ad_merchant_follow_cost DECIMAL(20,4), ad_merchant_follow BIGINT, net_t0_order_cnt BIGINT, net_t0_roi DECIMAL(10,6), net_t0_gmv DECIMAL(20,4), photo_name VARCHAR(200), photo_id_str VARCHAR(100), photo_id VARCHAR(100), mod_price_segment VARCHAR(100), age_segment VARCHAR(100), province VARCHAR(100), gender VARCHAR(20), ad_photo_played_five_ratio DECIMAL(10,6), ad_photo_played_three_ratio DECIMAL(10,6), order_submit_roi DECIMAL(10,6), order_submit_amt BIGINT, event_order_submit_cost DECIMAL(20,4), event_order_submit BIGINT, event_order_paid_roi DECIMAL(10,6), event_app_invoked BIGINT, event_add_shopping_cart BIGINT, conversion_num_cost DECIMAL(20,4), ad_effective_play_num BIGINT, ad_item_click BIGINT, merchant_product_id VARCHAR(100), cost_total DECIMAL(20,4), ad_show BIGINT, ad_show1k_cost DECIMAL(20,4), impression BIGINT, photo_click BIGINT, photo_click_ratio DECIMAL(10,6), click BIGINT, actionbar_click BIGINT, actionbar_click_cost DECIMAL(20,4), esp_click_ratio DECIMAL(10,6), action_ratio DECIMAL(10,6), ad_item_click_count BIGINT, esp_live_played_seconds BIGINT, played_three_seconds BIGINT, play3s_ratio DECIMAL(10,6), played_five_seconds BIGINT, play5s_ratio DECIMAL(10,6), played_end BIGINT, play_end_ratio DECIMAL(10,6), share BIGINT, comment BIGINT, likes BIGINT, report BIGINT, block BIGINT, item_negative BIGINT, live_share BIGINT, live_comment BIGINT, live_reward BIGINT, effective_play_count BIGINT, effective_play_ratio DECIMAL(10,6), conversion_num BIGINT, conversion_cost_esp DECIMAL(20,4), roi DECIMAL(10,6), gmv DECIMAL(20,4), t0_gmv DECIMAL(20,4), t1_gmv DECIMAL(20,4), t7_gmv DECIMAL(20,4), t15_gmv DECIMAL(20,4), t30_gmv DECIMAL(20,4), t0_roi DECIMAL(10,6), t1_roi DECIMAL(10,6), t7_roi DECIMAL(10,6), t15_roi DECIMAL(10,6), t30_roi DECIMAL(10,6), paied_order BIGINT, order_ratio DECIMAL(10,6), t0_order_cnt BIGINT, t0_order_cnt_cost DECIMAL(20,4), t0_order_cnt_ratio DECIMAL(10,6), t1_order_cnt BIGINT, t7_order_cnt BIGINT, t15_order_cnt BIGINT, t30_order_cnt BIGINT, merchant_reco_fans BIGINT, t1_retention DECIMAL(10,4), t7_retention DECIMAL(10,4), t15_retention DECIMAL(10,4), t30_retention DECIMAL(10,4), t1_retention_ratio DECIMAL(10,6), t7_retention_ratio DECIMAL(10,6), t15_retention_ratio DECIMAL(10,6), t30_retention_ratio DECIMAL(10,6), reservation_success BIGINT, reservation_cost DECIMAL(20,4), standard_live_played_started BIGINT, ad_live_play_cnt BIGINT, ad_live_play_cnt_cost DECIMAL(20,4), live_audience_cost DECIMAL(20,4), live_event_goods_view BIGINT, goods_click_ratio DECIMAL(10,6), direct_attr_plat_new_buyer_cnt BIGINT, t30_attr_plat_total_buyer_cnt BIGINT, direct_attr_seller_new_buyer_cnt BIGINT, t30_attr_seller_total_buyer_cnt BIGINT, t3_gmv DECIMAL(20,4), t3_order_cnt BIGINT, t3_roi DECIMAL(10,6), t7_indirect_order_amt DECIMAL(20,4), t7_indirect_order_cnt BIGINT, fans_t0_gmv_per_fans DECIMAL(20,4), fans_t3_gmv_per_fans DECIMAL(20,4), fans_t7_gmv_per_fans DECIMAL(20,4), fans_t15_gmv_per_fans DECIMAL(20,4), fans_t30_gmv_per_fans DECIMAL(20,4), reco_fans_cost DECIMAL(20,4), qcpx_whitebox_direct_order_payment_amt DECIMAL(20,4), qcpx_whitebox_direct_order_cnt BIGINT, fans_t0_gmv DECIMAL(20,4), fans_t1_gmv DECIMAL(20,4), fans_t7_gmv DECIMAL(20,4), fans_t15_gmv DECIMAL(20,4), fans_t30_gmv DECIMAL(20,4), fans_t0_roi DECIMAL(10,6), fans_t1_roi DECIMAL(10,6), fans_t7_roi DECIMAL(10,6), fans_t15_roi DECIMAL(10,6), fans_t30_roi DECIMAL(10,6), t0_shop_new_buyer_order_payment_amt DECIMAL(20,4), t1_shop_new_buyer_order_payment_amt DECIMAL(20,4), t3_shop_new_buyer_order_payment_amt DECIMAL(20,4), t7_shop_new_buyer_order_payment_amt DECIMAL(20,4), t15_shop_new_buyer_order_payment_amt DECIMAL(20,4), t30_shop_new_buyer_order_payment_amt DECIMAL(20,4), t0_shop_new_buyer_order_cnt BIGINT, t1_shop_new_buyer_order_cnt BIGINT, t3_shop_new_buyer_order_cnt BIGINT, t7_shop_new_buyer_order_cnt BIGINT, t15_shop_new_buyer_order_cnt BIGINT, t30_shop_new_buyer_order_cnt BIGINT, t1_new_buyer_repurchase_ratio DECIMAL(10,6), t3_new_buyer_repurchase_ratio DECIMAL(10,6), t7_new_buyer_repurchase_ratio DECIMAL(10,6), t15_new_buyer_repurchase_ratio DECIMAL(10,6), t30_new_buyer_repurchase_ratio DECIMAL(10,6), t0_shop_new_buyer_roi DECIMAL(10,6), t1_shop_new_buyer_roi DECIMAL(10,6), t3_shop_new_buyer_roi DECIMAL(10,6), t7_shop_new_buyer_roi DECIMAL(10,6), t15_shop_new_buyer_roi DECIMAL(10,6), t30_shop_new_buyer_roi DECIMAL(10,6), create_card_order_cnt BIGINT, forward_ts_create_card_order_cnt BIGINT, create_card_order_cost DECIMAL(20,4), forward_ts_create_card_order_cost DECIMAL(20,4), activate_card_order_cnt BIGINT, forward_ts_activate_card_order_cnt BIGINT, activate_card_order_cost DECIMAL(20,4), forward_ts_activate_card_order_cost DECIMAL(20,4), create_card_order_ratio DECIMAL(10,6), forward_ts_create_card_order_ratio DECIMAL(10,6), activate_card_order_cnt_ratio DECIMAL(10,6), forward_ts_activate_card_order_ratio DECIMAL(10,6), live_play_cnt BIGINT, item_entrance_clk_cnt BIGINT, show_cnt BIGINT, report_date_str VARCHAR(50), campaign_id BIGINT, campaign_name VARCHAR(200), unit_id BIGINT, unit_name VARCHAR(200), creative_id BIGINT, creative_name VARCHAR(200), cid_actual_roi_after_subsidy DECIMAL(10,6), cid_coupon_amount BIGINT, cid_coupon_callback_paid_refund_amount BIGINT, cid_voucher_cost DECIMAL(20,4), PRIMARY KEY (id) ); COMMENT ON TABLE campaign_report_detail IS '广告系列报告明细表'; CREATE INDEX idx_campaign_report_detail_cid ON campaign_report_detail(tenant_id, cid); CREATE INDEX idx_campaign_report_detail_campaign_id ON campaign_report_detail(tenant_id, campaign_id); CREATE INDEX idx_campaign_report_detail_date ON campaign_report_detail(tenant_id, report_date_str); CREATE INDEX idx_campaign_report_detail_datasource ON campaign_report_detail(tenant_id, datasource); -- ============================================= -- 广告系列报告汇总表 (campaign_report_sum) -- ============================================= CREATE SEQUENCE IF NOT EXISTS campaign_report_sum_id_seq START WITH 1 INCREMENT BY 1; CREATE TABLE IF NOT EXISTS campaign_report_sum ( id BIGINT NOT NULL DEFAULT nextval('campaign_report_sum_id_seq'::regclass), tenant_id BIGINT NOT NULL DEFAULT 0, creator VARCHAR(100) DEFAULT '', created_at TIMESTAMP WITH TIME ZONE DEFAULT CURRENT_TIMESTAMP, updater VARCHAR(100) DEFAULT '', updated_at TIMESTAMP WITH TIME ZONE DEFAULT CURRENT_TIMESTAMP, deleted_at TIMESTAMP WITH TIME ZONE, cid VARCHAR(64) NOT NULL DEFAULT '', datasource VARCHAR(64) NOT NULL DEFAULT '', t0_order_payment_amt DECIMAL(20,4), creative_material_type VARCHAR(100), live_name VARCHAR(200), author_id VARCHAR(100), pic_url VARCHAR(500), pic_name VARCHAR(200), pic_id VARCHAR(100), cover_url VARCHAR(500), cover_id BIGINT, item_order_conversion_ratio DECIMAL(10,6), item_card_click_ratio DECIMAL(10,6), item_card_clk_cnt BIGINT, live_play_cnt_cost DECIMAL(20,4), ad_merchant_follow_cost DECIMAL(20,4), ad_merchant_follow BIGINT, net_t0_order_cnt BIGINT, net_t0_roi DECIMAL(10,6), net_t0_gmv DECIMAL(20,4), photo_name VARCHAR(200), photo_id_str VARCHAR(100), photo_id VARCHAR(100), mod_price_segment VARCHAR(100), age_segment VARCHAR(100), province VARCHAR(100), gender VARCHAR(20), ad_photo_played_five_ratio DECIMAL(10,6), ad_photo_played_three_ratio DECIMAL(10,6), order_submit_roi DECIMAL(10,6), order_submit_amt BIGINT, event_order_submit_cost DECIMAL(20,4), event_order_submit BIGINT, event_order_paid_roi DECIMAL(10,6), event_app_invoked BIGINT, event_add_shopping_cart BIGINT, conversion_num_cost DECIMAL(20,4), ad_effective_play_num BIGINT, ad_item_click BIGINT, merchant_product_id VARCHAR(100), cost_total DECIMAL(20,4), ad_show BIGINT, ad_show1k_cost DECIMAL(20,4), impression BIGINT, photo_click BIGINT, photo_click_ratio DECIMAL(10,6), click BIGINT, actionbar_click BIGINT, actionbar_click_cost DECIMAL(20,4), esp_click_ratio DECIMAL(10,6), action_ratio DECIMAL(10,6), ad_item_click_count BIGINT, esp_live_played_seconds BIGINT, played_three_seconds BIGINT, play3s_ratio DECIMAL(10,6), played_five_seconds BIGINT, play5s_ratio DECIMAL(10,6), played_end BIGINT, play_end_ratio DECIMAL(10,6), share BIGINT, comment BIGINT, likes BIGINT, report BIGINT, block BIGINT, item_negative BIGINT, live_share BIGINT, live_comment BIGINT, live_reward BIGINT, effective_play_count BIGINT, effective_play_ratio DECIMAL(10,6), conversion_num BIGINT, conversion_cost_esp DECIMAL(20,4), roi DECIMAL(10,6), gmv DECIMAL(20,4), t0_gmv DECIMAL(20,4), t1_gmv DECIMAL(20,4), t7_gmv DECIMAL(20,4), t15_gmv DECIMAL(20,4), t30_gmv DECIMAL(20,4), t0_roi DECIMAL(10,6), t1_roi DECIMAL(10,6), t7_roi DECIMAL(10,6), t15_roi DECIMAL(10,6), t30_roi DECIMAL(10,6), paied_order BIGINT, order_ratio DECIMAL(10,6), t0_order_cnt BIGINT, t0_order_cnt_cost DECIMAL(20,4), t0_order_cnt_ratio DECIMAL(10,6), t1_order_cnt BIGINT, t7_order_cnt BIGINT, t15_order_cnt BIGINT, t30_order_cnt BIGINT, merchant_reco_fans BIGINT, t1_retention DECIMAL(10,4), t7_retention DECIMAL(10,4), t15_retention DECIMAL(10,4), t30_retention DECIMAL(10,4), t1_retention_ratio DECIMAL(10,6), t7_retention_ratio DECIMAL(10,6), t15_retention_ratio DECIMAL(10,6), t30_retention_ratio DECIMAL(10,6), reservation_success BIGINT, reservation_cost DECIMAL(20,4), standard_live_played_started BIGINT, ad_live_play_cnt BIGINT, ad_live_play_cnt_cost DECIMAL(20,4), live_audience_cost DECIMAL(20,4), live_event_goods_view BIGINT, goods_click_ratio DECIMAL(10,6), direct_attr_plat_new_buyer_cnt BIGINT, t30_attr_plat_total_buyer_cnt BIGINT, direct_attr_seller_new_buyer_cnt BIGINT, t30_attr_seller_total_buyer_cnt BIGINT, t3_gmv DECIMAL(20,4), t3_order_cnt BIGINT, t3_roi DECIMAL(10,6), t7_indirect_order_amt DECIMAL(20,4), t7_indirect_order_cnt BIGINT, fans_t0_gmv_per_fans DECIMAL(20,4), fans_t3_gmv_per_fans DECIMAL(20,4), fans_t7_gmv_per_fans DECIMAL(20,4), fans_t15_gmv_per_fans DECIMAL(20,4), fans_t30_gmv_per_fans DECIMAL(20,4), reco_fans_cost DECIMAL(20,4), qcpx_whitebox_direct_order_payment_amt DECIMAL(20,4), qcpx_whitebox_direct_order_cnt BIGINT, fans_t0_gmv DECIMAL(20,4), fans_t1_gmv DECIMAL(20,4), fans_t7_gmv DECIMAL(20,4), fans_t15_gmv DECIMAL(20,4), fans_t30_gmv DECIMAL(20,4), fans_t0_roi DECIMAL(10,6), fans_t1_roi DECIMAL(10,6), fans_t7_roi DECIMAL(10,6), fans_t15_roi DECIMAL(10,6), fans_t30_roi DECIMAL(10,6), t0_shop_new_buyer_order_payment_amt DECIMAL(20,4), t1_shop_new_buyer_order_payment_amt DECIMAL(20,4), t3_shop_new_buyer_order_payment_amt DECIMAL(20,4), t7_shop_new_buyer_order_payment_amt DECIMAL(20,4), t15_shop_new_buyer_order_payment_amt DECIMAL(20,4), t30_shop_new_buyer_order_payment_amt DECIMAL(20,4), t0_shop_new_buyer_order_cnt BIGINT, t1_shop_new_buyer_order_cnt BIGINT, t3_shop_new_buyer_order_cnt BIGINT, t7_shop_new_buyer_order_cnt BIGINT, t15_shop_new_buyer_order_cnt BIGINT, t30_shop_new_buyer_order_cnt BIGINT, t1_new_buyer_repurchase_ratio DECIMAL(10,6), t3_new_buyer_repurchase_ratio DECIMAL(10,6), t7_new_buyer_repurchase_ratio DECIMAL(10,6), t15_new_buyer_repurchase_ratio DECIMAL(10,6), t30_new_buyer_repurchase_ratio DECIMAL(10,6), t0_shop_new_buyer_roi DECIMAL(10,6), t1_shop_new_buyer_roi DECIMAL(10,6), t3_shop_new_buyer_roi DECIMAL(10,6), t7_shop_new_buyer_roi DECIMAL(10,6), t15_shop_new_buyer_roi DECIMAL(10,6), t30_shop_new_buyer_roi DECIMAL(10,6), create_card_order_cnt BIGINT, forward_ts_create_card_order_cnt BIGINT, create_card_order_cost DECIMAL(20,4), forward_ts_create_card_order_cost DECIMAL(20,4), activate_card_order_cnt BIGINT, forward_ts_activate_card_order_cnt BIGINT, activate_card_order_cost DECIMAL(20,4), forward_ts_activate_card_order_cost DECIMAL(20,4), create_card_order_ratio DECIMAL(10,6), forward_ts_create_card_order_ratio DECIMAL(10,6), activate_card_order_cnt_ratio DECIMAL(10,6), forward_ts_activate_card_order_ratio DECIMAL(10,6), live_play_cnt BIGINT, item_entrance_clk_cnt BIGINT, show_cnt BIGINT, report_date_str VARCHAR(50), campaign_id BIGINT, campaign_name VARCHAR(200), unit_id BIGINT, unit_name VARCHAR(200), creative_id BIGINT, creative_name VARCHAR(200), cid_actual_roi_after_subsidy DECIMAL(10,6), cid_coupon_amount BIGINT, cid_coupon_callback_paid_refund_amount BIGINT, cid_voucher_cost DECIMAL(20,4), PRIMARY KEY (id) ); COMMENT ON TABLE campaign_report_sum IS '广告系列报告汇总表'; CREATE INDEX idx_campaign_report_sum_cid ON campaign_report_sum(tenant_id, cid); CREATE INDEX idx_campaign_report_sum_campaign_id ON campaign_report_sum(tenant_id, campaign_id); CREATE INDEX idx_campaign_report_sum_date ON campaign_report_sum(tenant_id, report_date_str); CREATE INDEX idx_campaign_report_sum_datasource ON campaign_report_sum(tenant_id, datasource);