代码初始化
This commit is contained in:
318
model/dto/copydata/api_account_report_detail_dto.go
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318
model/dto/copydata/api_account_report_detail_dto.go
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package copydata
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import (
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"gitea.com/red-future/common/beans"
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"github.com/gogf/gf/v2/frame/g"
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)
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// CreateCidAccountReportDetailReq 创建广告数据报表详情请求
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type CreateCidAccountReportDetailReq struct {
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g.Meta `path:"/createCidAccountReportDetail" method:"post" tags:"广告数据报表" summary:"创建广告数据报表详情" dc:"创建新的广告数据报表详情"`
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*CidAccountReportDetailItem
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}
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// CreateCidAccountReportDetailRes 创建广告数据报表详情响应
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type CreateCidAccountReportDetailRes struct {
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Id int64 `json:"id" dc:"广告数据ID"`
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}
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// BatchCreateCidAccountReportDetailReq 批量创建广告数据报表详情请求
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type BatchCreateCidAccountReportDetailReq struct {
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g.Meta `path:"/batchCreateCidAccountReportDetail" method:"post" tags:"广告数据报表" summary:"批量创建广告数据报表详情" dc:"批量创建广告数据报表详情"`
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Items []*CidAccountReportDetailItem `json:"items" v:"required" dc:"广告数据列表"`
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}
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// BatchCreateCidAccountReportDetailRes 批量创建广告数据报表详情响应
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type BatchCreateCidAccountReportDetailRes struct {
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SuccessCount int64 `json:"successCount" dc:"成功数量"`
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FailCount int64 `json:"failCount" dc:"失败数量"`
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FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
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}
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// CidAccountReportDetailItem 广告数据报表详情项
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type CidAccountReportDetailItem struct {
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// 基础信息字段
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DataType string `json:"dataType" v:"required" dc:"类型type"`
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// 核心指标字段
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T0OrderPaymentAmt string `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
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CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型"`
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LiveName string `json:"liveName" dc:"直播间名称"`
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AuthorId string `json:"authorId" dc:"直播用户快手Id"`
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PicUrl string `json:"picUrl" dc:"图片URL"`
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PicName string `json:"picName" dc:"图片名称"`
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PicId string `json:"picId" dc:"图片Id"`
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CoverUrl string `json:"coverUrl" dc:"封面URL"`
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CoverId int64 `json:"coverId" dc:"封面Id"`
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// 转化率相关字段
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ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
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ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
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ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
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LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
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AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
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AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
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NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
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NetT0Roi *float64 `json:"netT0Roi" dc:"净成交ROI"`
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NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交GMV"`
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// 视频信息字段
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PhotoName string `json:"photoName" dc:"视频名称"`
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PhotoIdStr string `json:"photoIdStr" dc:"视频id"`
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PhotoId string `json:"photoId" dc:"视频id"`
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// 受众属性字段
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ModPriceSegment string `json:"modPriceSegment" dc:"设备价格区间"`
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AgeSegment string `json:"ageSegment" dc:"年龄段"`
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Province string `json:"province" dc:"省份名称"`
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Gender string `json:"gender" dc:"性别"`
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// 播放率相关字段
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AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"作品5秒播放率"`
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AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"作品3秒播放率"`
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// 订单相关字段
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OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"订单提交ROI"`
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OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"外部订单金额"`
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EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"订单提交成本"`
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EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"订单提交数"`
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EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"订单支付率"`
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EventAppInvoked *int64 `json:"eventAppInvoked" dc:"唤起应用数"`
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EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"添加购物车次数"`
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ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化成本"`
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AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"有效播放数"`
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AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
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// 商品信息字段
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MerchantProductId string `json:"merchantProductId" dc:"商品ID"`
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// 花费相关字段
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CostTotal *float64 `json:"costTotal" dc:"花费"`
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AdShow *int64 `json:"adShow" dc:"曝光数"`
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AdShow1kCost *float64 `json:"adShow1kCost" dc:"平均千次广告曝光花费"`
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// 封面相关字段
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Impression *int64 `json:"impression" dc:"封面曝光数"`
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PhotoClick *int64 `json:"photoClick" dc:"封面点击数"`
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PhotoClickRatio *float64 `json:"photoClickRatio" dc:"封面点击率"`
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// 点击相关字段
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Click *int64 `json:"click" dc:"素材曝光数"`
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ActionbarClick *int64 `json:"actionbarClick" dc:"行为数"`
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ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"行为成本"`
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EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
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ActionRatio *float64 `json:"actionRatio" dc:"素材点击率"`
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AdItemClickCount *int64 `json:"adItemClickCount" dc:"预约组件点击数"`
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// 直播时长字段
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EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"直播平均观看时长"`
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// 播放数据字段
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PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"作品3秒播放数"`
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Play3sRatio *float64 `json:"play3sRatio" dc:"作品3秒播放率"`
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PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"作品5秒播放数"`
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Play5sRatio *float64 `json:"play5sRatio" dc:"作品5秒播放率"`
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PlayedEnd *int64 `json:"playedEnd" dc:"作品完播数"`
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PlayEndRatio *float64 `json:"playEndRatio" dc:"作品完播率"`
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// 互动数据字段
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Share *int64 `json:"share" dc:"作品分享数"`
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Comment *int64 `json:"comment" dc:"作品评论数"`
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Likes *int64 `json:"likes" dc:"作品点赞数"`
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Report *int64 `json:"report" dc:"作品举报数"`
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Block *int64 `json:"block" dc:"作品拉黑数"`
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ItemNegative *int64 `json:"itemNegative" dc:"详情页减少此类作品数"`
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// 直播互动字段
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LiveShare *int64 `json:"liveShare" dc:"直播送礼数"`
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LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
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LiveReward *int64 `json:"liveReward" dc:"直播送礼数"`
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// 播放效果字段
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EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
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EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
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// 转化字段
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ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
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ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本"`
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Roi *float64 `json:"roi" dc:"直接ROI"`
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Gmv *float64 `json:"gmv" dc:"直接GMV"`
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// GMV时间序列字段
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T0Gmv *float64 `json:"t0Gmv" dc:"当日累计GMV"`
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T1Gmv *float64 `json:"t1Gmv" dc:"次日累计GMV"`
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T3Gmv *float64 `json:"t3Gmv" dc:"3日累计GMV"`
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T7Gmv *float64 `json:"t7Gmv" dc:"7日累计GMV"`
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T15Gmv *float64 `json:"t15Gmv" dc:"15日累计GMV"`
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T30Gmv *float64 `json:"t30Gmv" dc:"30日累计GMV"`
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// ROI时间序列字段
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T0Roi *float64 `json:"t0Roi" dc:"当日累计ROI"`
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T1Roi *float64 `json:"t1Roi" dc:"次日累计ROI"`
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T3Roi *float64 `json:"t3Roi" dc:"3日累计ROI"`
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T7Roi *float64 `json:"t7Roi" dc:"7日累计ROI"`
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T15Roi *float64 `json:"t15Roi" dc:"15日累计ROI"`
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T30Roi *float64 `json:"t30Roi" dc:"30日累计ROI"`
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// 订单相关字段
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PaiedOrder *int64 `json:"paiedOrder" dc:"直接订单数"`
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OrderRatio *float64 `json:"orderRatio" dc:"直接下单率"`
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T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
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T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
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T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"累计订单下单率"`
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T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日累计订单数"`
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T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3日累计订单数"`
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T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7日累计订单数"`
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T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15日累计订单数"`
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T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30日累计订单数"`
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// 粉丝相关字段
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MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"涨粉数"`
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T1Retention *float64 `json:"t1Retention" dc:"次日涨粉留存数"`
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T7Retention *float64 `json:"t7Retention" dc:"7日涨粉留存数"`
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T15Retention *float64 `json:"t15Retention" dc:"15日涨粉留存数"`
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T30Retention *float64 `json:"t30Retention" dc:"30日涨粉留存数"`
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T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日涨粉留存率"`
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T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7日涨粉留存率"`
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T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15日涨粉留存率"`
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T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30日涨粉留存率"`
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// 直播预约字段
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ReservationSuccess *int64 `json:"reservationSuccess" dc:"直播预约成功数"`
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ReservationCost *float64 `json:"reservationCost" dc:"直播预约成功成本"`
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// 直播观看字段
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StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"直播观看数"`
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AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"直播间人气数"`
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AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"直播间人气成本"`
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LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观看成本"`
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// 商品点击字段
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LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播间商品点击数"`
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GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"直播间商品点击率"`
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// 新客相关字段
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DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接平台新客"`
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T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30日累计平台新客"`
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DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接店铺新客"`
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T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30日累计店铺新客"`
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// 间接订单字段
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T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7日间接订单金额"`
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T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7日间接订单数"`
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// 粉丝人均销售额字段
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FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"新增粉丝人均销售额"`
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FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"3日新增粉丝人均销售额"`
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FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"7日新增粉丝人均销售额"`
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FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"15日新增粉丝人均销售额"`
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FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"30日新增粉丝人均销售额"`
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// 涨粉成本字段
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RecoFansCost *float64 `json:"recoFansCost" dc:"涨粉成本"`
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// 智能优惠券字段
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QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单GMV"`
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QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
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// 粉丝GMV字段
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FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日GMV"`
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FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日GMV"`
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FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉7日GMV"`
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FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉15日GMV"`
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FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉30日GMV"`
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// 粉丝ROI字段
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FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日ROI"`
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FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日ROI"`
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FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉7日ROI"`
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FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉15日ROI"`
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FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉30日ROI"`
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// 新客GMV字段
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T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日新客GMV"`
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T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"投后1日新客GMV"`
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T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"投后3日新客GMV"`
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T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"投后7日新客GMV"`
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T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"投后15日新客GMV"`
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T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"投后30日新客GMV"`
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// 新客订单量字段
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T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日新客成交订单量"`
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T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"投后1日新客成交订单量"`
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T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"投后3日新客成交订单量"`
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T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"投后7日新客成交订单量"`
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T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"投后15日新客成交订单量"`
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T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"投后30日新客成交订单量"`
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// 新客复购率字段
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T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"投后1日新客复购率"`
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T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"投后3日新客复购率"`
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T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"投后7日新客复购率"`
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T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"投后15日新客复购率"`
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T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"投后30日新客复购率"`
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// 新客ROI字段
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T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"投后当日新客ROI"`
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T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"投后1日新客ROI"`
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T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"投后3日新客ROI"`
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T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"投后7日新客ROI"`
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T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"投后15日新客ROI"`
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T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"投后30日新客ROI"`
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// 电话卡相关字段
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CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"有效制卡订单数（回传时间）"`
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ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"有效制卡订单数（计费时间）"`
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CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"有效制卡订单成本（回传时间）"`
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ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"有效制卡订单成本（计费时间）"`
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ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"电话卡激活订单数（回传时间）"`
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ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"电话卡激活订单数（计费时间）"`
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ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"电话卡激活订单成本（计费时间）"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"有效制卡订单率（计费时间）"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"电话卡激活率（计费时间）"`
|
||||
|
||||
// 全站数据字段
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
|
||||
// 时间字段
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
|
||||
// 广告结构字段
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
|
||||
// 补贴相关字段
|
||||
CidActualRoiAfterSubsidy *float64 `json:"cidActualRoiAfterSubsidy" dc:"补贴后实际ROI"`
|
||||
CidCouponAmount *int64 `json:"cidCouponAmount" dc:"核销券金额"`
|
||||
CidCouponCallbackPaidRefundAmount *int64 `json:"cidCouponCallbackPaidRefundAmount" dc:"退单有回传_核销券金额"`
|
||||
CidVoucherCost *float64 `json:"cidVoucherCost" dc:"券成本"`
|
||||
}
|
||||
|
||||
// ListCidAccountReportDetailReq 获取广告数据报表详情列表请求
|
||||
type ListCidAccountReportDetailReq struct {
|
||||
g.Meta `path:"/listCidAccountReportDetail" method:"get" tags:"广告数据报表" summary:"获取广告数据报表详情列表" dc:"分页查询广告数据报表详情列表"`
|
||||
*beans.Page
|
||||
DataType string `json:"dataType" dc:"类型type"`
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListCidAccountReportDetailRes 获取广告数据报表详情列表响应
|
||||
type ListCidAccountReportDetailRes struct {
|
||||
List []*CidAccountReportDetailItem `json:"list" dc:"广告数据列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
318
model/dto/copydata/api_account_report_sum_dto.go
Normal file
318
model/dto/copydata/api_account_report_sum_dto.go
Normal file
@@ -0,0 +1,318 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateCidAccountReportSumReq 创建广告数据报表详情请求
|
||||
type CreateCidAccountReportSumReq struct {
|
||||
g.Meta `path:"/createCidAccountReportSum" method:"post" tags:"广告数据报表" summary:"创建广告数据报表详情" dc:"创建新的广告数据报表详情"`
|
||||
*CidAccountReportSumItem
|
||||
}
|
||||
|
||||
// CreateCidAccountReportSumRes 创建广告数据报表详情响应
|
||||
type CreateCidAccountReportSumRes struct {
|
||||
Id int64 `json:"id" dc:"广告数据ID"`
|
||||
}
|
||||
|
||||
// BatchCreateCidAccountReportSumReq 批量创建广告数据报表详情请求
|
||||
type BatchCreateCidAccountReportSumReq struct {
|
||||
g.Meta `path:"/batchCreateCidAccountReportSum" method:"post" tags:"广告数据报表" summary:"批量创建广告数据报表详情" dc:"批量创建广告数据报表详情"`
|
||||
Items []*CidAccountReportSumItem `json:"items" v:"required" dc:"广告数据列表"`
|
||||
}
|
||||
|
||||
// BatchCreateCidAccountReportSumRes 批量创建广告数据报表详情响应
|
||||
type BatchCreateCidAccountReportSumRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// CidAccountReportSumItem 广告数据报表详情项
|
||||
type CidAccountReportSumItem struct {
|
||||
// 基础信息字段
|
||||
DataType string `json:"dataType" v:"required" dc:"类型type"`
|
||||
|
||||
// 核心指标字段
|
||||
T0OrderPaymentAmt string `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型"`
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手Id"`
|
||||
PicUrl string `json:"picUrl" dc:"图片URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片Id"`
|
||||
CoverUrl string `json:"coverUrl" dc:"封面URL"`
|
||||
CoverId int64 `json:"coverId" dc:"封面Id"`
|
||||
|
||||
// 转化率相关字段
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交GMV"`
|
||||
|
||||
// 视频信息字段
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频id"`
|
||||
PhotoId string `json:"photoId" dc:"视频id"`
|
||||
|
||||
// 受众属性字段
|
||||
ModPriceSegment string `json:"modPriceSegment" dc:"设备价格区间"`
|
||||
AgeSegment string `json:"ageSegment" dc:"年龄段"`
|
||||
Province string `json:"province" dc:"省份名称"`
|
||||
Gender string `json:"gender" dc:"性别"`
|
||||
|
||||
// 播放率相关字段
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"作品5秒播放率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"作品3秒播放率"`
|
||||
|
||||
// 订单相关字段
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"订单提交ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"外部订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"订单支付率"`
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" dc:"唤起应用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"添加购物车次数"`
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化成本"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
|
||||
// 商品信息字段
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品ID"`
|
||||
|
||||
// 花费相关字段
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
AdShow *int64 `json:"adShow" dc:"曝光数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" dc:"平均千次广告曝光花费"`
|
||||
|
||||
// 封面相关字段
|
||||
Impression *int64 `json:"impression" dc:"封面曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" dc:"封面点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" dc:"封面点击率"`
|
||||
|
||||
// 点击相关字段
|
||||
Click *int64 `json:"click" dc:"素材曝光数"`
|
||||
ActionbarClick *int64 `json:"actionbarClick" dc:"行为数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"行为成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
ActionRatio *float64 `json:"actionRatio" dc:"素材点击率"`
|
||||
AdItemClickCount *int64 `json:"adItemClickCount" dc:"预约组件点击数"`
|
||||
|
||||
// 直播时长字段
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"直播平均观看时长"`
|
||||
|
||||
// 播放数据字段
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"作品3秒播放数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" dc:"作品3秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"作品5秒播放数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" dc:"作品5秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" dc:"作品完播数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" dc:"作品完播率"`
|
||||
|
||||
// 互动数据字段
|
||||
Share *int64 `json:"share" dc:"作品分享数"`
|
||||
Comment *int64 `json:"comment" dc:"作品评论数"`
|
||||
Likes *int64 `json:"likes" dc:"作品点赞数"`
|
||||
Report *int64 `json:"report" dc:"作品举报数"`
|
||||
Block *int64 `json:"block" dc:"作品拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" dc:"详情页减少此类作品数"`
|
||||
|
||||
// 直播互动字段
|
||||
LiveShare *int64 `json:"liveShare" dc:"直播送礼数"`
|
||||
LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" dc:"直播送礼数"`
|
||||
|
||||
// 播放效果字段
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
|
||||
|
||||
// 转化字段
|
||||
ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本"`
|
||||
Roi *float64 `json:"roi" dc:"直接ROI"`
|
||||
Gmv *float64 `json:"gmv" dc:"直接GMV"`
|
||||
|
||||
// GMV时间序列字段
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" dc:"次日累计GMV"`
|
||||
T3Gmv *float64 `json:"t3Gmv" dc:"3日累计GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" dc:"7日累计GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" dc:"15日累计GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" dc:"30日累计GMV"`
|
||||
|
||||
// ROI时间序列字段
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" dc:"次日累计ROI"`
|
||||
T3Roi *float64 `json:"t3Roi" dc:"3日累计ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" dc:"7日累计ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" dc:"15日累计ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" dc:"30日累计ROI"`
|
||||
|
||||
// 订单相关字段
|
||||
PaiedOrder *int64 `json:"paiedOrder" dc:"直接订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" dc:"直接下单率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"累计订单下单率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日累计订单数"`
|
||||
T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3日累计订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7日累计订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15日累计订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30日累计订单数"`
|
||||
|
||||
// 粉丝相关字段
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"涨粉数"`
|
||||
T1Retention *float64 `json:"t1Retention" dc:"次日涨粉留存数"`
|
||||
T7Retention *float64 `json:"t7Retention" dc:"7日涨粉留存数"`
|
||||
T15Retention *float64 `json:"t15Retention" dc:"15日涨粉留存数"`
|
||||
T30Retention *float64 `json:"t30Retention" dc:"30日涨粉留存数"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日涨粉留存率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7日涨粉留存率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15日涨粉留存率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30日涨粉留存率"`
|
||||
|
||||
// 直播预约字段
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" dc:"直播预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" dc:"直播预约成功成本"`
|
||||
|
||||
// 直播观看字段
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"直播观看数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"直播间人气数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"直播间人气成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观看成本"`
|
||||
|
||||
// 商品点击字段
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播间商品点击数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"直播间商品点击率"`
|
||||
|
||||
// 新客相关字段
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接平台新客"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30日累计平台新客"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接店铺新客"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30日累计店铺新客"`
|
||||
|
||||
// 间接订单字段
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7日间接订单数"`
|
||||
|
||||
// 粉丝人均销售额字段
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"新增粉丝人均销售额"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"3日新增粉丝人均销售额"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"7日新增粉丝人均销售额"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"15日新增粉丝人均销售额"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"30日新增粉丝人均销售额"`
|
||||
|
||||
// 涨粉成本字段
|
||||
RecoFansCost *float64 `json:"recoFansCost" dc:"涨粉成本"`
|
||||
|
||||
// 智能优惠券字段
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
|
||||
// 粉丝GMV字段
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉7日GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉15日GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉30日GMV"`
|
||||
|
||||
// 粉丝ROI字段
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉7日ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉15日ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉30日ROI"`
|
||||
|
||||
// 新客GMV字段
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日新客GMV"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"投后1日新客GMV"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"投后3日新客GMV"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"投后7日新客GMV"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"投后15日新客GMV"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"投后30日新客GMV"`
|
||||
|
||||
// 新客订单量字段
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日新客成交订单量"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"投后1日新客成交订单量"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"投后3日新客成交订单量"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"投后7日新客成交订单量"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"投后15日新客成交订单量"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"投后30日新客成交订单量"`
|
||||
|
||||
// 新客复购率字段
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"投后1日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"投后3日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"投后7日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"投后15日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"投后30日新客复购率"`
|
||||
|
||||
// 新客ROI字段
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"投后当日新客ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"投后1日新客ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"投后3日新客ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"投后7日新客ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"投后15日新客ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"投后30日新客ROI"`
|
||||
|
||||
// 电话卡相关字段
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"有效制卡订单数（回传时间）"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"有效制卡订单数（计费时间）"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"有效制卡订单成本（回传时间）"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"有效制卡订单成本（计费时间）"`
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"电话卡激活订单数（回传时间）"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"电话卡激活订单数（计费时间）"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"电话卡激活订单成本（计费时间）"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"有效制卡订单率（计费时间）"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"电话卡激活率（计费时间）"`
|
||||
|
||||
// 全站数据字段
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
|
||||
// 时间字段
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
|
||||
// 广告结构字段
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
|
||||
// 补贴相关字段
|
||||
CidActualRoiAfterSubsidy *float64 `json:"cidActualRoiAfterSubsidy" dc:"补贴后实际ROI"`
|
||||
CidCouponAmount *int64 `json:"cidCouponAmount" dc:"核销券金额"`
|
||||
CidCouponCallbackPaidRefundAmount *int64 `json:"cidCouponCallbackPaidRefundAmount" dc:"退单有回传_核销券金额"`
|
||||
CidVoucherCost *float64 `json:"cidVoucherCost" dc:"券成本"`
|
||||
}
|
||||
|
||||
// ListCidAccountReportSumReq 获取广告数据报表详情列表请求
|
||||
type ListCidAccountReportSumReq struct {
|
||||
g.Meta `path:"/listCidAccountReportSum" method:"get" tags:"广告数据报表" summary:"获取广告数据报表详情列表" dc:"分页查询广告数据报表详情列表"`
|
||||
*beans.Page
|
||||
DataType string `json:"dataType" dc:"类型type"`
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListCidAccountReportSumRes 获取广告数据报表详情列表响应
|
||||
type ListCidAccountReportSumRes struct {
|
||||
List []*CidAccountReportSumItem `json:"list" dc:"广告数据列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
230
model/dto/copydata/creative_report_detail_dto.go
Normal file
230
model/dto/copydata/creative_report_detail_dto.go
Normal file
@@ -0,0 +1,230 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
type CreateCreativeReportDetailReq struct {
|
||||
g.Meta `path:"/createCreativeReportDetail" method:"post" tags:"广告效果明细报表" summary:"创建广告效果指标明细表" dc:"创建新的广告效果指标明细表"`
|
||||
*CreativeReportDetailItem
|
||||
}
|
||||
|
||||
type CreateCreativeReportDetailRes struct {
|
||||
Id int64 `json:"id" dc:"广告效果明细 ID"`
|
||||
}
|
||||
|
||||
type BatchCreateCreativeReportDetailReq struct {
|
||||
g.Meta `path:"/batchCreateCreativeReportDetail" method:"post" tags:"广告效果明细报表" summary:"批量创建广告效果指标明细表" dc:"批量创建广告效果指标明细表"`
|
||||
Items []*CreativeReportDetailItem `json:"items" v:"required" dc:"广告效果明细列表"`
|
||||
}
|
||||
|
||||
type BatchCreateCreativeReportDetailRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
type CreativeReportDetailItem struct {
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型"`
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
PicUrl string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片 Id"`
|
||||
CoverUrl string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 Id"`
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频 id"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
ModPriceSegment string `json:"modPriceSegment" dc:"设备价格区间"`
|
||||
AgeSegment string `json:"ageSegment" dc:"年龄段"`
|
||||
Province string `json:"province" dc:"省份名称"`
|
||||
Gender string `json:"gender" dc:"性别"`
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"作品 5 秒播放率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"作品 3 秒播放率"`
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"订单提交 ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"外部订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"订单支付率"`
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" dc:"唤起应用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"添加购物车次数"`
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化成本（回传时间）"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
AdShow *int64 `json:"adShow" dc:"曝光数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" dc:"平均千次广告曝光花费"`
|
||||
Impression *int64 `json:"impression" dc:"封面曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" dc:"封面点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" dc:"封面点击率"`
|
||||
Click *int64 `json:"click" dc:"素材曝光数"`
|
||||
ActionbarClick *int64 `json:"actionbarClick" dc:"行为数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"行为成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
ActionRatio *float64 `json:"actionRatio" dc:"素材点击率"`
|
||||
AdItemClickCount *int64 `json:"adItemClickCount" dc:"预约组件点击数"`
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"直播平均观看时长"`
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"作品 3 秒播放数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" dc:"作品 3 秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"作品 5 秒播放数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" dc:"作品 5 秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" dc:"作品完播数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" dc:"作品完播率"`
|
||||
Share *int64 `json:"share" dc:"作品分享数"`
|
||||
Comment *int64 `json:"comment" dc:"作品评论数"`
|
||||
Likes *int64 `json:"likes" dc:"作品点赞数"`
|
||||
Report *int64 `json:"report" dc:"作品举报数"`
|
||||
Block *int64 `json:"block" dc:"作品拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" dc:"详情页减少此类作品数"`
|
||||
LiveShare *int64 `json:"liveShare" dc:"直播送礼数"`
|
||||
LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" dc:"直播送礼数"`
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
|
||||
ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本"`
|
||||
Roi *float64 `json:"roi" dc:"直接 ROI"`
|
||||
Gmv *float64 `json:"gmv" dc:"直接 GMV"`
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" dc:"次日累计 GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" dc:"7 日累计 GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" dc:"15 日累计 GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" dc:"30 日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" dc:"次日累计 ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" dc:"7 日累计 ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" dc:"15 日累计 ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" dc:"30 日累计 ROI"`
|
||||
PaiedOrder *int64 `json:"paiedOrder" dc:"直接订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" dc:"直接下单率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"累计订单下单率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日累计订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7 日累计订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15 日累计订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30 日累计订单数"`
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"涨粉数"`
|
||||
T1Retention *float64 `json:"t1Retention" dc:"次日涨粉留存数"`
|
||||
T7Retention *float64 `json:"t7Retention" dc:"7 日涨粉留存数"`
|
||||
T15Retention *float64 `json:"t15Retention" dc:"15 日涨粉留存数"`
|
||||
T30Retention *float64 `json:"t30Retention" dc:"30 日涨粉留存数"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日涨粉留存率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7 日涨粉留存率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15 日涨粉留存率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30 日涨粉留存率"`
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" dc:"直播预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" dc:"直播预约成功成本"`
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"直播观看数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"直播间人气数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"直播间人气成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观看成本"`
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播间商品点击数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"直播间商品点击率"`
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接平台新客"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30 日累计平台新客"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接店铺新客"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30 日累计店铺新客"`
|
||||
T3Gmv *float64 `json:"t3Gmv" dc:"3 日累计 GMV"`
|
||||
T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3 日累计订单数"`
|
||||
T3Roi *float64 `json:"t3Roi" dc:"3 日累计 ROI"`
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7 日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7 日间接订单数"`
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"新增粉丝人均销售额"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"3 日新增粉丝人均销售额"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"7 日新增粉丝人均销售额"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"15 日新增粉丝人均销售额"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"30 日新增粉丝人均销售额"`
|
||||
RecoFansCost *float64 `json:"recoFansCost" dc:"涨粉成本"`
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉 30 日 GMV"`
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉 30 日 ROI"`
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日新客 GMV"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"投后 1 日新客 GMV"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"投后 3 日新客 GMV"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"投后 7 日新客 GMV"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"投后 15 日新客 GMV"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"投后 30 日新客 GMV"`
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日新客成交订单量"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"投后 1 日新客成交订单量"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"投后 3 日新客成交订单量"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"投后 7 日新客成交订单量"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"投后 15 日新客成交订单量"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"投后 30 日新客成交订单量"`
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"投后 1 日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"投后 3 日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"投后 7 日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"投后 15 日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"投后 30 日新客复购率"`
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"投后当日新客 ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"投后 1 日新客 ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"投后 3 日新客 ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"投后 7 日新客 ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"投后 15 日新客 ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"投后 30 日新客 ROI"`
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"有效制卡订单数（回传时间）"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"有效制卡订单数（计费时间）"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"有效制卡订单成本（回传时间）"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"有效制卡订单成本（计费时间）"`
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"电话卡激活订单数（回传时间）"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"电话卡激活订单数（计费时间）"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"电话卡激活订单成本（计费时间）"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"有效制卡订单率（计费时间）"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"电话卡激活率（计费时间）"`
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
CidActualRoiAfterSubsidy *float64 `json:"cidActualRoiAfterSubsidy" dc:"补贴后实际 ROI"`
|
||||
CidCouponAmount *int64 `json:"cidCouponAmount" dc:"核销券金额"`
|
||||
CidCouponCallbackPaidRefundAmount *int64 `json:"cidCouponCallbackPaidRefundAmount" dc:"退单有回传_核销券金额"`
|
||||
CidVoucherCost *float64 `json:"cidVoucherCost" dc:"券成本"`
|
||||
}
|
||||
|
||||
type ListCreativeReportDetailReq struct {
|
||||
g.Meta `path:"/listCreativeReportDetail" method:"get" tags:"广告效果明细报表" summary:"获取广告效果指标明细表列表" dc:"分页查询广告效果指标明细表列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字"`
|
||||
}
|
||||
|
||||
type ListCreativeReportDetailRes struct {
|
||||
List []*CreativeReportDetailItem `json:"list" dc:"广告效果明细列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
342
model/dto/copydata/creative_report_sum_dto.go
Normal file
342
model/dto/copydata/creative_report_sum_dto.go
Normal file
@@ -0,0 +1,342 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateCreativeReportSumReq 创建广告效果指标表请求
|
||||
type CreateCreativeReportSumReq struct {
|
||||
g.Meta `path:"/createCreativeReportSum" method:"post" tags:"广告效果报表" summary:"创建广告效果指标表" dc:"创建新的广告效果指标表"`
|
||||
*CreativeReportSumItem
|
||||
}
|
||||
|
||||
// CreateCreativeReportSumRes 创建广告效果指标表响应
|
||||
type CreateCreativeReportSumRes struct {
|
||||
Id int64 `json:"id" dc:"广告效果 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateCreativeReportSumReq 批量创建广告效果指标表请求
|
||||
type BatchCreateCreativeReportSumReq struct {
|
||||
g.Meta `path:"/batchCreateCreativeReportSum" method:"post" tags:"广告效果报表" summary:"批量创建广告效果指标表" dc:"批量创建广告效果指标表"`
|
||||
Items []*CreativeReportSumItem `json:"items" v:"required" dc:"广告效果列表"`
|
||||
}
|
||||
|
||||
// BatchCreateCreativeReportSumRes 批量创建广告效果指标表响应
|
||||
type BatchCreateCreativeReportSumRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// CreativeReportSumItem 广告效果指标表项
|
||||
type CreativeReportSumItem struct {
|
||||
// 订单金额相关字段
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
|
||||
// 素材类型字段
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型（视频：HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE；图集：ATLAS；长图：ATLAS_VERTICAL）"`
|
||||
|
||||
// 直播相关字段
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
|
||||
// 图片相关字段
|
||||
PicUrl string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片 Id"`
|
||||
|
||||
// 封面相关字段
|
||||
CoverUrl string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 Id"`
|
||||
|
||||
// 转化率相关字段
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
|
||||
// 成本相关字段
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
|
||||
|
||||
// 净成交相关字段
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
|
||||
// 视频相关字段
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频 id"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
|
||||
// 用户属性相关字段
|
||||
ModPriceSegment string `json:"modPriceSegment" dc:"设备价格区间"`
|
||||
AgeSegment string `json:"ageSegment" dc:"年龄段"`
|
||||
Province string `json:"province" dc:"省份名称"`
|
||||
Gender string `json:"gender" dc:"性别"`
|
||||
|
||||
// 播放率相关字段
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"作品 5 秒播放率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"作品 3 秒播放率"`
|
||||
|
||||
// 订单提交相关字段
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"订单提交 ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"外部订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"订单支付率"`
|
||||
|
||||
// 用户行为相关字段
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" dc:"唤起应用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"添加购物车次数"`
|
||||
|
||||
// 转化成本相关字段
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化成本（回传时间）"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
|
||||
// 商品相关字段
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
|
||||
// 花费相关字段
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
|
||||
// 曝光相关字段
|
||||
AdShow *int64 `json:"adShow" dc:"曝光数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" dc:"平均千次广告曝光花费"`
|
||||
Impression *int64 `json:"impression" dc:"封面曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" dc:"封面点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" dc:"封面点击率"`
|
||||
Click *int64 `json:"click" dc:"素材曝光数"`
|
||||
|
||||
// 行为相关字段
|
||||
ActionbarClick *int64 `json:"actionbarClick" dc:"行为数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"行为成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
ActionRatio *float64 `json:"actionRatio" dc:"素材点击率"`
|
||||
AdItemClickCount *int64 `json:"adItemClickCount" dc:"预约组件点击数"`
|
||||
|
||||
// 直播时长相关字段
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"直播平均观看时长"`
|
||||
|
||||
// 作品播放相关字段
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"作品 3 秒播放数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" dc:"作品 3 秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"作品 5 秒播放数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" dc:"作品 5 秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" dc:"作品完播数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" dc:"作品完播率"`
|
||||
|
||||
// 作品互动相关字段
|
||||
Share *int64 `json:"share" dc:"作品分享数"`
|
||||
Comment *int64 `json:"comment" dc:"作品评论数"`
|
||||
Likes *int64 `json:"likes" dc:"作品点赞数"`
|
||||
Report *int64 `json:"report" dc:"作品举报数"`
|
||||
Block *int64 `json:"block" dc:"作品拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" dc:"详情页减少此类作品数"`
|
||||
|
||||
// 直播互动相关字段
|
||||
LiveShare *int64 `json:"liveShare" dc:"直播送礼数"`
|
||||
LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" dc:"直播送礼数"`
|
||||
|
||||
// 有效播放相关字段
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
|
||||
|
||||
// 转化相关字段
|
||||
ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本"`
|
||||
Roi *float64 `json:"roi" dc:"直接 ROI"`
|
||||
Gmv *float64 `json:"gmv" dc:"直接 GMV"`
|
||||
|
||||
// 累计 GMV 相关字段
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" dc:"次日累计 GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" dc:"7 日累计 GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" dc:"15 日累计 GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" dc:"30 日累计 GMV"`
|
||||
|
||||
// 累计 ROI 相关字段
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" dc:"次日累计 ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" dc:"7 日累计 ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" dc:"15 日累计 ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" dc:"30 日累计 ROI"`
|
||||
|
||||
// 订单相关字段
|
||||
PaiedOrder *int64 `json:"paiedOrder" dc:"直接订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" dc:"直接下单率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"累计订单下单率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日累计订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7 日累计订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15 日累计订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30 日累计订单数"`
|
||||
|
||||
// 涨粉相关字段
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"涨粉数"`
|
||||
T1Retention *float64 `json:"t1Retention" dc:"次日涨粉留存数"`
|
||||
T7Retention *float64 `json:"t7Retention" dc:"7 日涨粉留存数"`
|
||||
T15Retention *float64 `json:"t15Retention" dc:"15 日涨粉留存数"`
|
||||
T30Retention *float64 `json:"t30Retention" dc:"30 日涨粉留存数"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日涨粉留存率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7 日涨粉留存率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15 日涨粉留存率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30 日涨粉留存率"`
|
||||
|
||||
// 直播预约相关字段
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" dc:"直播预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" dc:"直播预约成功成本"`
|
||||
|
||||
// 直播观看相关字段
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"直播观看数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"直播间人气数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"直播间人气成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观看成本"`
|
||||
|
||||
// 直播间商品相关字段
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播间商品点击数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"直播间商品点击率"`
|
||||
|
||||
// 新客相关字段
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接平台新客"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30 日累计平台新客"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接店铺新客"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30 日累计店铺新客"`
|
||||
|
||||
// 3 日累计相关字段
|
||||
T3Gmv *float64 `json:"t3Gmv" dc:"3 日累计 GMV"`
|
||||
T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3 日累计订单数"`
|
||||
T3Roi *float64 `json:"t3Roi" dc:"3 日累计 ROI"`
|
||||
|
||||
// 7 日间接订单相关字段
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7 日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7 日间接订单数"`
|
||||
|
||||
// 粉丝人均销售额相关字段
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"新增粉丝人均销售额"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"3 日新增粉丝人均销售额"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"7 日新增粉丝人均销售额"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"15 日新增粉丝人均销售额"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"30 日新增粉丝人均销售额"`
|
||||
|
||||
// 涨粉成本相关字段
|
||||
RecoFansCost *float64 `json:"recoFansCost" dc:"涨粉成本"`
|
||||
|
||||
// 智能优惠券相关字段
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
|
||||
// 粉丝 GMV 相关字段
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉 30 日 GMV"`
|
||||
|
||||
// 粉丝 ROI 相关字段
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉 30 日 ROI"`
|
||||
|
||||
// 新客 GMV 相关字段
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日新客 GMV"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"投后 1 日新客 GMV"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"投后 3 日新客 GMV"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"投后 7 日新客 GMV"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"投后 15 日新客 GMV"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"投后 30 日新客 GMV"`
|
||||
|
||||
// 新客订单数相关字段
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日新客成交订单量"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"投后 1 日新客成交订单量"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"投后 3 日新客成交订单量"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"投后 7 日新客成交订单量"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"投后 15 日新客成交订单量"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"投后 30 日新客成交订单量"`
|
||||
|
||||
// 新客复购率相关字段
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"投后 1 日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"投后 3 日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"投后 7 日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"投后 15 日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"投后 30 日新客复购率"`
|
||||
|
||||
// 新客 ROI 相关字段
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"投后当日新客 ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"投后 1 日新客 ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"投后 3 日新客 ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"投后 7 日新客 ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"投后 15 日新客 ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"投后 30 日新客 ROI"`
|
||||
|
||||
// 制卡订单相关字段
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"有效制卡订单数（回传时间）"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"有效制卡订单数（计费时间）"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"有效制卡订单成本（回传时间）"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"有效制卡订单成本（计费时间）"`
|
||||
|
||||
// 电话卡激活相关字段
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"电话卡激活订单数（回传时间）"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"电话卡激活订单数（计费时间）"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"电话卡激活订单成本（计费时间）"`
|
||||
|
||||
// 制卡订单率相关字段
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"有效制卡订单率（计费时间）"`
|
||||
|
||||
// 电话卡激活率相关字段
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"电话卡激活率（计费时间）"`
|
||||
|
||||
// 直播观看相关字段
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
|
||||
// 报告日期字段
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
|
||||
// 广告计划相关字段
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
|
||||
// 广告单元相关字段
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
|
||||
// 广告创意相关字段
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
|
||||
// 新增字段
|
||||
CidActualRoiAfterSubsidy *float64 `json:"cidActualRoiAfterSubsidy" dc:"补贴后实际 ROI"`
|
||||
CidCouponAmount *int64 `json:"cidCouponAmount" dc:"核销券金额"`
|
||||
CidCouponCallbackPaidRefundAmount *int64 `json:"cidCouponCallbackPaidRefundAmount" dc:"退单有回传_核销券金额"`
|
||||
CidVoucherCost *float64 `json:"cidVoucherCost" dc:"券成本"`
|
||||
}
|
||||
|
||||
// ListCreativeReportSumReq 获取广告效果指标表列表请求
|
||||
type ListCreativeReportSumReq struct {
|
||||
g.Meta `path:"/listCreativeReportSum" method:"get" tags:"广告效果报表" summary:"获取广告效果指标表列表" dc:"分页查询广告效果指标表列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListCreativeReportSumRes 获取广告效果指标表列表响应
|
||||
type ListCreativeReportSumRes struct {
|
||||
List []*CreativeReportSumItem `json:"list" dc:"广告效果列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
234
model/dto/copydata/material_report_dto.go
Normal file
234
model/dto/copydata/material_report_dto.go
Normal file
@@ -0,0 +1,234 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateMaterialReportReq 创建素材报表数据请求
|
||||
type CreateMaterialReportReq struct {
|
||||
g.Meta `path:"/createMaterialReport" method:"post" tags:"素材报表" summary:"创建素材报表数据" dc:"创建新的素材报表数据"`
|
||||
*MaterialReportItem
|
||||
}
|
||||
|
||||
// CreateMaterialReportRes 创建素材报表数据响应
|
||||
type CreateMaterialReportRes struct {
|
||||
Id int64 `json:"id" dc:"素材报表数据 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateMaterialReportReq 批量创建素材报表数据请求
|
||||
type BatchCreateMaterialReportReq struct {
|
||||
g.Meta `path:"/batchCreateMaterialReport" method:"post" tags:"素材报表" summary:"批量创建素材报表数据" dc:"批量创建素材报表数据"`
|
||||
Items []*MaterialReportItem `json:"items" v:"required" dc:"素材报表数据列表"`
|
||||
}
|
||||
|
||||
// BatchCreateMaterialReportRes 批量创建素材报表数据响应
|
||||
type BatchCreateMaterialReportRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// MaterialReportItem 素材报表数据项
|
||||
type MaterialReportItem struct {
|
||||
CreatedBy *string `json:"createdBy" dc:"创建人"`
|
||||
UpdatedBy *string `json:"updatedBy" dc:"更新人"`
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日订单支付金额"`
|
||||
CreativeMaterialType *string `json:"creativeMaterialType" dc:"创意素材类型"`
|
||||
LiveName *string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId *string `json:"authorId" dc:"作者 ID"`
|
||||
PicUrl *string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName *string `json:"picName" dc:"图片名称"`
|
||||
PicId *string `json:"picId" dc:"图片 ID"`
|
||||
CoverUrl *string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 ID"`
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"商品订单转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"商品卡点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"商家涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"商家涨粉数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"当日净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"当日净成交 GMV"`
|
||||
PhotoName *string `json:"photoName" dc:"照片名称"`
|
||||
PhotoIdStr *string `json:"photoIdStr" dc:"照片 ID 字符串"`
|
||||
PhotoId *string `json:"photoId" dc:"照片 ID"`
|
||||
ModPriceSegment *string `json:"modPriceSegment" dc:"价格区间"`
|
||||
AgeSegment *string `json:"ageSegment" dc:"年龄段"`
|
||||
Province *string `json:"province" dc:"省份"`
|
||||
Gender *string `json:"gender" dc:"性别"`
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"广告照片播放 5 秒比率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"广告照片播放 3 秒比率"`
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"提交订单 ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"提交订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"事件订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"事件订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"事件订单支付 ROI"`
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" dc:"事件 APP 调用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"事件加购数"`
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化数量成本"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"广告有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"广告商品点击数"`
|
||||
MerchantProductId *string `json:"merchantProductId" dc:"商家商品 ID"`
|
||||
CostTotal *float64 `json:"costTotal" dc:"总花费"`
|
||||
AdShow *int64 `json:"adShow" dc:"广告展示数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" dc:"千次展示成本"`
|
||||
Impression *int64 `json:"impression" dc:"曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" dc:"照片点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" dc:"照片点击率"`
|
||||
Click *int64 `json:"click" dc:"点击数"`
|
||||
ActionbarClick *int64 `json:"actionbarClick" dc:"操作栏点击数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"操作栏点击成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"ESP 点击率"`
|
||||
ActionRatio *float64 `json:"actionRatio" dc:"操作比率"`
|
||||
AdItemCount *int64 `json:"adItemCount" dc:"广告商品点击次数"`
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"ESP 直播播放秒数"`
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"播放 3 秒数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" dc:"3 秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"播放 5 秒数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" dc:"5 秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" dc:"播放结束数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" dc:"完播率"`
|
||||
Share *int64 `json:"share" dc:"分享数"`
|
||||
Comment *int64 `json:"comment" dc:"评论数"`
|
||||
Likes *int64 `json:"likes" dc:"点赞数"`
|
||||
Report *int64 `json:"report" dc:"举报数"`
|
||||
Block *int64 `json:"block" dc:"拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" dc:"商品负反馈数"`
|
||||
LiveShare *int64 `json:"liveShare" dc:"直播分享数"`
|
||||
LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" dc:"直播打赏数"`
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
|
||||
ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本 ESP"`
|
||||
Roi *float64 `json:"roi" dc:"ROI"`
|
||||
Gmv *float64 `json:"gmv" dc:"GMV"`
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日 GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" dc:"次日 GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" dc:"7 日 GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" dc:"15 日 GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" dc:"30 日 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日 ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" dc:"次日 ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" dc:"7 日 ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" dc:"15 日 ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" dc:"30 日 ROI"`
|
||||
PaiedOrder *int64 `json:"paiedOrder" dc:"支付订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" dc:"订单比率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"当日订单比率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7 日订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15 日订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30 日订单数"`
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"商家推荐粉丝数"`
|
||||
T1Retention *float64 `json:"t1Retention" dc:"次日留存率"`
|
||||
T7Retention *float64 `json:"t7Retention" dc:"7 日留存率"`
|
||||
T15Retention *float64 `json:"t15Retention" dc:"15 日留存率"`
|
||||
T30Retention *float64 `json:"t30Retention" dc:"30 日留存率"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日留存比率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7 日留存比率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15 日留存比率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30 日留存比率"`
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" dc:"预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" dc:"预约成本"`
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"标准直播开始数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"广告直播播放数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"广告直播播放成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观众成本"`
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播事件商品浏览数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"商品点击率"`
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接吸引平台新买家数"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30 日吸引平台总买家数"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接吸引商家新买家数"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30 日吸引商家总买家数"`
|
||||
T3Gmv *float64 `json:"t3Gmv" dc:"3 日 GMV"`
|
||||
T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3 日订单数"`
|
||||
T3Roi *float64 `json:"t3Roi" dc:"3 日 ROI"`
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7 日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7 日间接订单数"`
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"粉丝当日人均 GMV"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"粉丝 3 日人均 GMV"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"粉丝 7 日人均 GMV"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"粉丝 15 日人均 GMV"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"粉丝 30 日人均 GMV"`
|
||||
RecoFansCost *float64 `json:"recoFansCost" dc:"推荐粉丝成本"`
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"白盒直接订单支付金额"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"白盒直接订单数"`
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"粉丝当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"粉丝次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"粉丝 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"粉丝 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"粉丝 30 日 GMV"`
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"粉丝当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"粉丝次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"粉丝 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"粉丝 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"粉丝 30 日 ROI"`
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日店铺新客订单支付金额"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"次日店铺新客订单支付金额"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"3 日店铺新客订单支付金额"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"7 日店铺新客订单支付金额"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"15 日店铺新客订单支付金额"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"30 日店铺新客订单支付金额"`
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日店铺新客订单数"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"次日店铺新客订单数"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"3 日店铺新客订单数"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"7 日店铺新客订单数"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"15 日店铺新客订单数"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"30 日店铺新客订单数"`
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"次日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"3 日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"7 日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"15 日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"30 日新客复购率"`
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"当日店铺新客 ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"次日店铺新客 ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"3 日店铺新客 ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"7 日店铺新客 ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"15 日店铺新客 ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"30 日店铺新客 ROI"`
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"创建卡片订单数"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"转发 TS 创建卡片订单数"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"创建卡片订单成本"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"转发 TS 创建卡片订单成本"`
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"激活卡片订单数"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"转发 TS 激活卡片订单数"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"激活卡片订单成本"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"转发 TS 激活卡片订单成本"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"创建卡片订单比率"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"转发 TS 创建卡片订单比率"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"激活卡片订单比率"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"转发 TS 激活卡片订单比率"`
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"直播播放数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"商品入口点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"展示数"`
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"报告日期（格式：YYYY-MM-DD）"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName *string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName *string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName *string `json:"creativeName" dc:"创意名称"`
|
||||
}
|
||||
|
||||
// ListMaterialReportReq 获取素材报表数据列表请求
|
||||
type ListMaterialReportReq struct {
|
||||
g.Meta `path:"/listMaterialReport" method:"get" tags:"素材报表" summary:"获取素材报表数据列表" dc:"分页查询素材报表数据列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"报告日期"`
|
||||
PhotoId string `json:"photoId" dc:"照片 ID"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索照片名称、计划名称等）"`
|
||||
}
|
||||
|
||||
// ListMaterialReportRes 获取素材报表数据列表响应
|
||||
type ListMaterialReportRes struct {
|
||||
List []*MaterialReportItem `json:"list" dc:"素材报表数据列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
210
model/dto/copydata/population_report_dto.go
Normal file
210
model/dto/copydata/population_report_dto.go
Normal file
@@ -0,0 +1,210 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// PopulationReportItem 调控任务数据项
|
||||
type PopulationReportItem struct {
|
||||
PhotoName string `json:"photoName" description:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" description:"视频 id"`
|
||||
PhotoId string `json:"photoId" description:"视频 id"`
|
||||
ModPriceSegment string `json:"modPriceSegment" description:"设备价格区间"`
|
||||
AgeSegment string `json:"ageSegment" description:"年龄段"`
|
||||
Province string `json:"province" description:"省份名称"`
|
||||
Gender string `json:"gender" description:"性别"`
|
||||
MerchantProductId string `json:"merchantProductId" description:"商品 ID"`
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" description:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" description:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" description:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" description:"单元 ID"`
|
||||
UnitName string `json:"unitName" description:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" description:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" description:"创意名称"`
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" description:"订单提交 ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" description:"外部订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" description:"订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" description:"订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" description:"订单支付率"`
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" description:"唤起应用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" description:"添加购物车次数"`
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" description:"转化成本"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" description:"有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" description:"行为数"`
|
||||
CostTotal *float64 `json:"costTotal" description:"花费"`
|
||||
AdShow *int64 `json:"adShow" description:"曝光数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" description:"平均千次广告曝光花费"`
|
||||
Impression *int64 `json:"impression" description:"封面曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" description:"封面点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" description:"封面点击率"`
|
||||
Click *int64 `json:"click" description:"素材曝光数"`
|
||||
ActionbarClick *int64 `json:"actionbarClick" description:"行为数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" description:"行为成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" description:"行为率"`
|
||||
ActionRatio *float64 `json:"actionRatio" description:"素材点击率"`
|
||||
AdItemClickCount *int64 `json:"adItemClickCount" description:"预约组件点击数"`
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" description:"直播平均观看时长"`
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" description:"作品 3 秒播放数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" description:"作品 3 秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" description:"作品 5 秒播放数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" description:"作品 5 秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" description:"作品完播数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" description:"作品完播率"`
|
||||
Share *int64 `json:"share" description:"作品分享数"`
|
||||
Comment *int64 `json:"comment" description:"作品评论数"`
|
||||
Likes *int64 `json:"likes" description:"作品点赞数"`
|
||||
Report *int64 `json:"report" description:"作品举报数"`
|
||||
Block *int64 `json:"block" description:"作品拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" description:"详情页减少此类作品数"`
|
||||
LiveShare *int64 `json:"liveShare" description:"直播送礼数"`
|
||||
LiveComment *int64 `json:"liveComment" description:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" description:"直播送礼数"`
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" description:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" description:"有效播放率"`
|
||||
ConversionNum *int64 `json:"conversionNum" description:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" description:"转化成本"`
|
||||
Roi *float64 `json:"roi" description:"直接 ROI"`
|
||||
Gmv *float64 `json:"gmv" description:"直接 GMV"`
|
||||
T0Gmv *float64 `json:"t0Gmv" description:"当日累计 GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" description:"次日累计 GMV"`
|
||||
T3Gmv *float64 `json:"t3Gmv" description:"3 日累计 GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" description:"7 日累计 GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" description:"15 日累计 GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" description:"30 日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" description:"当日累计 ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" description:"次日累计 ROI"`
|
||||
T3Roi *float64 `json:"t3Roi" description:"3 日累计 ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" description:"7 日累计 ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" description:"15 日累计 ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" description:"30 日累计 ROI"`
|
||||
PaiedOrder *int64 `json:"paiedOrder" description:"直接订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" description:"直接下单率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" description:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" description:"当日累计订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" description:"累计订单下单率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" description:"次日累计订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" description:"7 日累计订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" description:"15 日累计订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" description:"30 日累计订单数"`
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" description:"涨粉数"`
|
||||
T1Retention *float64 `json:"t1Retention" description:"次日涨粉留存数"`
|
||||
T7Retention *float64 `json:"t7Retention" description:"7 日涨粉留存数"`
|
||||
T15Retention *float64 `json:"t15Retention" description:"15 日涨粉留存数"`
|
||||
T30Retention *float64 `json:"t30Retention" description:"30 日涨粉留存数"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" description:"次日涨粉留存率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" description:"7 日涨粉留存率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" description:"15 日涨粉留存率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" description:"30 日涨粉留存率"`
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" description:"直播预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" description:"直播预约成功成本"`
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" description:"直播观看数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" description:"直播间人气数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" description:"直播间人气成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" description:"直播观看成本"`
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" description:"直播间商品点击数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" description:"直播间商品点击率"`
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
|
||||
RecoFansCost *float64 `json:"recoFansCost" description:"涨粉成本"`
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" description:"涨粉当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" description:"涨粉次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
|
||||
FansT0Roi *float64 `json:"fansT0Roi" description:"涨粉当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" description:"涨粉次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" description:"涨粉 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" description:"涨粉 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" description:"涨粉 30 日 ROI"`
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" description:"有效制卡订单数（回传时间）"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数（计费时间）"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" description:"有效制卡订单成本（回传时间）"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本（计费时间）"`
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" description:"电话卡激活订单数（回传时间）"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数（计费时间）"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" description:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本（计费时间）"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" description:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率（计费时间）"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" description:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率（计费时间）"`
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" description:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" description:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" description:"全站曝光"`
|
||||
}
|
||||
|
||||
// CreatePopulationReportReq 创建调控任务数据请求参数
|
||||
type CreatePopulationReportReq struct {
|
||||
g.Meta `path:"/createPopulationReport" method:"post"`
|
||||
*PopulationReportItem
|
||||
}
|
||||
|
||||
// CreatePopulationReportRes 创建调控任务数据响应参数
|
||||
type CreatePopulationReportRes struct {
|
||||
Id int64 `json:"id"`
|
||||
}
|
||||
|
||||
// BatchCreatePopulationReportReq 批量创建调控任务数据请求参数
|
||||
type BatchCreatePopulationReportReq struct {
|
||||
g.Meta `path:"/batchCreatePopulationReport" method:"post"`
|
||||
Items []*PopulationReportItem `json:"items" v:"required"`
|
||||
}
|
||||
|
||||
// BatchCreatePopulationReportRes 批量创建调控任务数据响应参数
|
||||
type BatchCreatePopulationReportRes struct {
|
||||
SuccessCount int64 `json:"successCount"`
|
||||
FailCount int64 `json:"failCount"`
|
||||
FailedItems []int64 `json:"failedItems"`
|
||||
}
|
||||
|
||||
// ListPopulationReportReq 查询调控任务数据列表请求参数
|
||||
type ListPopulationReportReq struct {
|
||||
g.Meta `path:"/listPopulationReport" method:"post"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" description:"时间"`
|
||||
PhotoId string `json:"photoId" description:"视频 id"`
|
||||
Keyword string `json:"keyword" description:"关键词"`
|
||||
}
|
||||
|
||||
// ListPopulationReportRes 查询调控任务数据列表响应参数
|
||||
type ListPopulationReportRes struct {
|
||||
List []*PopulationReportItem `json:"list"`
|
||||
Total int `json:"total"`
|
||||
}
|
||||
132
model/dto/copydata/storewide_report_detail_dto.go
Normal file
132
model/dto/copydata/storewide_report_detail_dto.go
Normal file
@@ -0,0 +1,132 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateStorewideReportDetailReq 创建广告效果指标表请求
|
||||
type CreateStorewideReportDetailReq struct {
|
||||
g.Meta `path:"/createStorewideReportDetail" method:"post" tags:"广告效果指标" summary:"创建广告效果指标表" dc:"创建新的广告效果指标表"`
|
||||
*StorewideReportDetailItem
|
||||
}
|
||||
|
||||
// CreateStorewideReportDetailRes 创建广告效果指标表响应
|
||||
type CreateStorewideReportDetailRes struct {
|
||||
Id int64 `json:"id" dc:"广告效果指标 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateStorewideReportDetailReq 批量创建广告效果指标表请求
|
||||
type BatchCreateStorewideReportDetailReq struct {
|
||||
g.Meta `path:"/batchCreateStorewideReportDetail" method:"post" tags:"广告效果指标" summary:"批量创建广告效果指标表" dc:"批量创建广告效果指标表"`
|
||||
Items []*StorewideReportDetailItem `json:"items" v:"required" dc:"广告效果指标列表"`
|
||||
}
|
||||
|
||||
// BatchCreateStorewideReportDetailRes 批量创建广告效果指标表响应
|
||||
type BatchCreateStorewideReportDetailRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// StorewideReportDetailItem 广告效果指标表项
|
||||
type StorewideReportDetailItem struct {
|
||||
// 订单金额相关字段
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
|
||||
// 素材类型字段
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型（视频：HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE；图集：ATLAS；长图：ATLAS_VERTICAL）"`
|
||||
|
||||
// 直播相关字段
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
|
||||
// 图片相关字段
|
||||
PicUrl string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片 Id"`
|
||||
|
||||
// 封面相关字段
|
||||
CoverUrl string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 Id"`
|
||||
|
||||
// 商品卡点击相关字段
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
|
||||
// 净成交相关字段
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
|
||||
// 视频相关字段
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频 id"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
|
||||
// 行为相关字段
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
|
||||
// 商品相关字段
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
|
||||
// 花费相关字段
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
|
||||
// 行为率字段
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
|
||||
// 当日 GMV 相关字段
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
|
||||
// 当日订单相关字段
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
|
||||
// 智能优惠券相关字段
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
|
||||
// 直播观看相关字段
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
|
||||
// 商品入口点击相关字段
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
|
||||
// 曝光相关字段
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
|
||||
// 报告日期字段
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
|
||||
// 广告计划相关字段
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
|
||||
// 广告单元相关字段
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
|
||||
// 广告创意相关字段
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
}
|
||||
|
||||
// ListStorewideReportDetailReq 获取广告效果指标表列表请求
|
||||
type ListStorewideReportDetailReq struct {
|
||||
g.Meta `path:"/listStorewideReportDetail" method:"get" tags:"广告效果指标" summary:"获取广告效果指标表列表" dc:"分页查询广告效果指标表列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListStorewideReportDetailRes 获取广告效果指标表列表响应
|
||||
type ListStorewideReportDetailRes struct {
|
||||
List []*StorewideReportDetailItem `json:"list" dc:"广告效果指标列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
92
model/dto/copydata/storewide_report_sum_dto.go
Normal file
92
model/dto/copydata/storewide_report_sum_dto.go
Normal file
@@ -0,0 +1,92 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateStorewideReportSumReq 创建广告效果指标表请求
|
||||
type CreateStorewideReportSumReq struct {
|
||||
g.Meta `path:"/createStorewideReportSum" method:"post" tags:"广告效果指标" summary:"创建广告效果指标表" dc:"创建新的广告效果指标表"`
|
||||
*StorewideReportSumItem
|
||||
}
|
||||
|
||||
// CreateStorewideReportSumRes 创建广告效果指标表响应
|
||||
type CreateStorewideReportSumRes struct {
|
||||
Id int64 `json:"id" dc:"广告效果指标 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateStorewideReportSumReq 批量创建广告效果指标表请求
|
||||
type BatchCreateStorewideReportSumReq struct {
|
||||
g.Meta `path:"/batchCreateStorewideReportSum" method:"post" tags:"广告效果指标" summary:"批量创建广告效果指标表" dc:"批量创建广告效果指标表"`
|
||||
Items []*StorewideReportSumItem `json:"items" v:"required" dc:"广告效果指标列表"`
|
||||
}
|
||||
|
||||
// BatchCreateStorewideReportSumRes 批量创建广告效果指标表响应
|
||||
type BatchCreateStorewideReportSumRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// StorewideReportSumItem 广告效果指标表项
|
||||
type StorewideReportSumItem struct {
|
||||
// 新增字段
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型"`
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
PicUrl string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片 Id"`
|
||||
CoverUrl string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 Id"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
|
||||
// 原有字段
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频 id"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
}
|
||||
|
||||
// ListStorewideReportSumReq 获取广告效果指标表列表请求
|
||||
type ListStorewideReportSumReq struct {
|
||||
g.Meta `path:"/listStorewideReportSum" method:"get" tags:"广告效果指标" summary:"获取广告效果指标表列表" dc:"分页查询广告效果指标表列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListStorewideReportSumRes 获取广告效果指标表列表响应
|
||||
type ListStorewideReportSumRes struct {
|
||||
List []*StorewideReportSumItem `json:"list" dc:"广告效果指标列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
92
model/dto/copydata/task_report_dto.go
Normal file
92
model/dto/copydata/task_report_dto.go
Normal file
@@ -0,0 +1,92 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateTaskReportReq 创建调控任务数据请求
|
||||
type CreateTaskReportReq struct {
|
||||
g.Meta `path:"/createTaskReport" method:"post" tags:"调控任务" summary:"创建调控任务数据" dc:"创建新的调控任务数据"`
|
||||
*TaskReportItem
|
||||
}
|
||||
|
||||
// CreateTaskReportRes 创建调控任务数据响应
|
||||
type CreateTaskReportRes struct {
|
||||
Id int64 `json:"id" dc:"调控任务数据 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateTaskReportReq 批量创建调控任务数据请求
|
||||
type BatchCreateTaskReportReq struct {
|
||||
g.Meta `path:"/batchCreateTaskReport" method:"post" tags:"调控任务" summary:"批量创建调控任务数据" dc:"批量创建调控任务数据"`
|
||||
Items []*TaskReportItem `json:"items" v:"required" dc:"调控任务数据列表"`
|
||||
}
|
||||
|
||||
// BatchCreateTaskReportRes 批量创建调控任务数据响应
|
||||
type BatchCreateTaskReportRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// TaskReportItem 调控任务数据项
|
||||
type TaskReportItem struct {
|
||||
// 转化率相关字段
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
|
||||
// 视频信息字段
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
|
||||
// 核心指标字段
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
|
||||
// 粉丝 GMV 字段
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉 30 日 GMV"`
|
||||
|
||||
// 粉丝 ROI 字段
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉 30 日 ROI"`
|
||||
|
||||
// 全站数据字段
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
|
||||
// 时间字段
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间（格式：YYYY-MM-DD）"`
|
||||
}
|
||||
|
||||
// ListTaskReportReq 获取调控任务数据列表请求
|
||||
type ListTaskReportReq struct {
|
||||
g.Meta `path:"/listTaskReport" method:"get" tags:"调控任务" summary:"获取调控任务数据列表" dc:"分页查询调控任务数据列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索视频名称等）"`
|
||||
}
|
||||
|
||||
// ListTaskReportRes 获取调控任务数据列表响应
|
||||
type ListTaskReportRes struct {
|
||||
List []*TaskReportItem `json:"list" dc:"调控任务数据列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
237
model/dto/copydata/unit_report_detail_dto.go
Normal file
237
model/dto/copydata/unit_report_detail_dto.go
Normal file
@@ -0,0 +1,237 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateUnitReportDetailReq 创建广告效果指标详情请求
|
||||
type CreateUnitReportDetailReq struct {
|
||||
g.Meta `path:"/createUnitReportDetail" method:"post" tags:"广告效果指标详情" summary:"创建广告效果指标详情" dc:"创建新的广告效果指标详情"`
|
||||
*UnitReportDetailItem
|
||||
}
|
||||
|
||||
// CreateUnitReportDetailRes 创建广告效果指标详情响应
|
||||
type CreateUnitReportDetailRes struct {
|
||||
Id int64 `json:"id" dc:"广告数据 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateUnitReportDetailReq 批量创建广告效果指标详情请求
|
||||
type BatchCreateUnitReportDetailReq struct {
|
||||
g.Meta `path:"/batchCreateUnitReportDetail" method:"post" tags:"广告效果指标详情" summary:"批量创建广告效果指标详情" dc:"批量创建广告效果指标详情"`
|
||||
Items []*UnitReportDetailItem `json:"items" v:"required" dc:"广告数据列表"`
|
||||
}
|
||||
|
||||
// BatchCreateUnitReportDetailRes 批量创建广告效果指标详情响应
|
||||
type BatchCreateUnitReportDetailRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// UnitReportDetailItem 广告效果指标详情项
|
||||
type UnitReportDetailItem struct {
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型（视频：HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE；图集：ATLAS；长图：ATLAS_VERTICAL）"`
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
PicUrl string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片 Id"`
|
||||
CoverUrl string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 Id"`
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频 id"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
ModPriceSegment string `json:"modPriceSegment" dc:"设备价格区间，"0-500", "501-1000", "1001-1500", "1501-2000", "2001-2500", "2501-3000", "3001-3500", "3501-4000", "4001-4500", "4501-5000", "5001-5500", "5501+", "未知""`
|
||||
AgeSegment string `json:"ageSegment" dc:"年龄段"0-17", "18-23", "24-30", "31-40", "41-49", "50+","未知""`
|
||||
Province string `json:"province" dc:"省份名称"`
|
||||
Gender string `json:"gender" dc:"男，女，未知三种类型"`
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"作品 5 秒播放率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"作品 3 秒播放率"`
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"订单提交 ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"外部订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"订单支付率"`
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" dc:"唤起应用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"添加购物车次数"`
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化成本（回传时间）"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
AdShow *int64 `json:"adShow" dc:"曝光数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" dc:"平均千次广告曝光花费"`
|
||||
Impression *int64 `json:"impression" dc:"封面曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" dc:"封面点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" dc:"封面点击率"`
|
||||
Click *int64 `json:"click" dc:"素材曝光数"`
|
||||
ActionbarClick *int64 `json:"actionbarClick" dc:"行为数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"行为成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
ActionRatio *float64 `json:"actionRatio" dc:"素材点击率"`
|
||||
AdItemClickCount *int64 `json:"adItemClickCount" dc:"预约组件点击数"`
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"直播平均观看时长"`
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"作品 3 秒播放数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" dc:"作品 3 秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"作品 5 秒播放数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" dc:"作品 5 秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" dc:"作品完播数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" dc:"作品完播率"`
|
||||
Share *int64 `json:"share" dc:"作品分享数"`
|
||||
Comment *int64 `json:"comment" dc:"作品评论数"`
|
||||
Likes *int64 `json:"likes" dc:"作品点赞数"`
|
||||
Report *int64 `json:"report" dc:"作品举报数"`
|
||||
Block *int64 `json:"block" dc:"作品拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" dc:"详情页减少此类作品数"`
|
||||
LiveShare *int64 `json:"liveShare" dc:"直播送礼数"`
|
||||
LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" dc:"直播送礼数"`
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
|
||||
ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本"`
|
||||
Roi *float64 `json:"roi" dc:"直接 ROI"`
|
||||
Gmv *float64 `json:"gmv" dc:"直接 GMV"`
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" dc:"次日累计 GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" dc:"7 日累计 GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" dc:"15 日累计 GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" dc:"30 日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" dc:"次日累计 ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" dc:"7 日累计 ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" dc:"15 日累计 ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" dc:"30 日累计 ROI"`
|
||||
PaiedOrder *int64 `json:"paiedOrder" dc:"直接订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" dc:"直接下单率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"累计订单下单率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日累计订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7 日累计订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15 日累计订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30 日累计订单数"`
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"涨粉数"`
|
||||
T1Retention *float64 `json:"t1Retention" dc:"次日涨粉留存数"`
|
||||
T7Retention *float64 `json:"t7Retention" dc:"7 日涨粉留存数"`
|
||||
T15Retention *float64 `json:"t15Retention" dc:"15 日涨粉留存数"`
|
||||
T30Retention *float64 `json:"t30Retention" dc:"30 日涨粉留存数"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日涨粉留存率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7 日涨粉留存率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15 日涨粉留存率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30 日涨粉留存率"`
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" dc:"直播预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" dc:"直播预约成功成本"`
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"直播观看数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"直播间人气数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"直播间人气成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观看成本"`
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播间商品点击数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"直播间商品点击率"`
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接平台新客"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30 日累计平台新客"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接店铺新客"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30 日累计店铺新客"`
|
||||
T3Gmv *float64 `json:"t3Gmv" dc:"3 日累计 GMV"`
|
||||
T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3 日累计订单数"`
|
||||
T3Roi *float64 `json:"t3Roi" dc:"3 日累计 ROI"`
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7 日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7 日间接订单数"`
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"新增粉丝人均销售额"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"3 日新增粉丝人均销售额"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"7 日新增粉丝人均销售额"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"15 日新增粉丝人均销售额"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"30 日新增粉丝人均销售额"`
|
||||
RecoFansCost *float64 `json:"recoFansCost" dc:"涨粉成本"`
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉 30 日 GMV"`
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉 30 日 ROI"`
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日新客 GMV"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"投后 1 日新客 GMV"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"投后 3 日新客 GMV"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"投后 7 日新客 GMV"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"投后 15 日新客 GMV"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"投后 30 日新客 GMV"`
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日新客成交订单量"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"投后 1 日新客成交订单量"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"投后 3 日新客成交订单量"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"投后 7 日新客成交订单量"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"投后 15 日新客成交订单量"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"投后 30 日新客成交订单量"`
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"投后 1 日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"投后 3 日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"投后 7 日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"投后 15 日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"投后 30 日新客复购率"`
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"投后当日新客 ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"投后 1 日新客 ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"投后 3 日新客 ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"投后 7 日新客 ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"投后 15 日新客 ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"投后 30 日新客 ROI"`
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"有效制卡订单数（回传时间）"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"有效制卡订单数（计费时间）"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"有效制卡订单成本（回传时间）"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"有效制卡订单成本（计费时间）"`
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"电话卡激活订单数（回传时间）"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"电话卡激活订单数（计费时间）"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"电话卡激活订单成本（计费时间）"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"有效制卡订单率（计费时间）"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"电话卡激活率（计费时间）"`
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
CidActualRoiAfterSubsidy *float64 `json:"cidActualRoiAfterSubsidy" dc:"补贴后实际 ROI"`
|
||||
CidCouponAmount *int64 `json:"cidCouponAmount" dc:"核销券金额"`
|
||||
CidCouponCallbackPaidRefundAmount *int64 `json:"cidCouponCallbackPaidRefundAmount" dc:"退单有回传_核销券金额"`
|
||||
CidVoucherCost *float64 `json:"cidVoucherCost" dc:"券成本"`
|
||||
}
|
||||
|
||||
// ListUnitReportDetailReq 获取广告效果指标详情列表请求
|
||||
type ListUnitReportDetailReq struct {
|
||||
g.Meta `path:"/listUnitReportDetail" method:"get" tags:"广告效果指标详情" summary:"获取广告效果指标详情列表" dc:"分页查询广告效果指标详情列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListUnitReportDetailRes 获取广告效果指标详情列表响应
|
||||
type ListUnitReportDetailRes struct {
|
||||
List []*UnitReportDetailItem `json:"list" dc:"广告数据列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
237
model/dto/copydata/unit_report_sum_dto.go
Normal file
237
model/dto/copydata/unit_report_sum_dto.go
Normal file
@@ -0,0 +1,237 @@
|
||||
package copydata
|
||||
|
||||
import (
|
||||
"gitea.com/red-future/common/beans"
|
||||
"github.com/gogf/gf/v2/frame/g"
|
||||
)
|
||||
|
||||
// CreateUnitReportSumReq 创建广告效果指标请求
|
||||
type CreateUnitReportSumReq struct {
|
||||
g.Meta `path:"/createUnitReportSum" method:"post" tags:"广告效果指标" summary:"创建广告效果指标" dc:"创建新的广告效果指标"`
|
||||
*UnitReportSumItem
|
||||
}
|
||||
|
||||
// CreateUnitReportSumRes 创建广告效果指标响应
|
||||
type CreateUnitReportSumRes struct {
|
||||
Id int64 `json:"id" dc:"广告数据 ID"`
|
||||
}
|
||||
|
||||
// BatchCreateUnitReportSumReq 批量创建广告效果指标请求
|
||||
type BatchCreateUnitReportSumReq struct {
|
||||
g.Meta `path:"/batchCreateUnitReportSum" method:"post" tags:"广告效果指标" summary:"批量创建广告效果指标" dc:"批量创建广告效果指标"`
|
||||
Items []*UnitReportSumItem `json:"items" v:"required" dc:"广告数据列表"`
|
||||
}
|
||||
|
||||
// BatchCreateUnitReportSumRes 批量创建广告效果指标响应
|
||||
type BatchCreateUnitReportSumRes struct {
|
||||
SuccessCount int64 `json:"successCount" dc:"成功数量"`
|
||||
FailCount int64 `json:"failCount" dc:"失败数量"`
|
||||
FailedItems []int64 `json:"failedItems" dc:"失败项索引"`
|
||||
}
|
||||
|
||||
// UnitReportSumItem 广告效果指标项
|
||||
type UnitReportSumItem struct {
|
||||
T0OrderPaymentAmt *float64 `json:"t0OrderPaymentAmt" dc:"当日总成交订单金额"`
|
||||
CreativeMaterialType string `json:"creativeMaterialType" dc:"视频素材类型（视频：HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE；图集：ATLAS；长图：ATLAS_VERTICAL）"`
|
||||
LiveName string `json:"liveName" dc:"直播间名称"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
PicUrl string `json:"picUrl" dc:"图片 URL"`
|
||||
PicName string `json:"picName" dc:"图片名称"`
|
||||
PicId string `json:"picId" dc:"图片 Id"`
|
||||
CoverUrl string `json:"coverUrl" dc:"封面 URL"`
|
||||
CoverId *int64 `json:"coverId" dc:"封面 Id"`
|
||||
ItemOrderConversionRatio *float64 `json:"itemOrderConversionRatio" dc:"转化率"`
|
||||
ItemCardClickRatio *float64 `json:"itemCardClickRatio" dc:"点击率"`
|
||||
ItemCardClkCnt *int64 `json:"itemCardClkCnt" dc:"商品卡点击数"`
|
||||
LivePlayCntCost *float64 `json:"livePlayCntCost" dc:"直播间观看成本"`
|
||||
AdMerchantFollowCost *float64 `json:"adMerchantFollowCost" dc:"涨粉成本"`
|
||||
AdMerchantFollow *int64 `json:"adMerchantFollow" dc:"涨粉数"`
|
||||
NetT0OrderCnt *int64 `json:"netT0OrderCnt" dc:"当日累计净成交订单数"`
|
||||
NetT0Roi *float64 `json:"netT0Roi" dc:"净成交 ROI"`
|
||||
NetT0Gmv *float64 `json:"netT0Gmv" dc:"净成交 GMV"`
|
||||
PhotoName string `json:"photoName" dc:"视频名称"`
|
||||
PhotoIdStr string `json:"photoIdStr" dc:"视频 id"`
|
||||
PhotoId string `json:"photoId" dc:"视频 id"`
|
||||
ModPriceSegment string `json:"modPriceSegment" dc:"设备价格区间，"0-500", "501-1000", "1001-1500", "1501-2000", "2001-2500", "2501-3000", "3001-3500", "3501-4000", "4001-4500", "4501-5000", "5001-5500", "5501+", "未知""`
|
||||
AgeSegment string `json:"ageSegment" dc:"年龄段"0-17", "18-23", "24-30", "31-40", "41-49", "50+","未知""`
|
||||
Province string `json:"province" dc:"省份名称"`
|
||||
Gender string `json:"gender" dc:"男，女，未知三种类型"`
|
||||
AdPhotoPlayedFiveRatio *float64 `json:"adPhotoPlayedFiveRatio" dc:"作品 5 秒播放率"`
|
||||
AdPhotoPlayedThreeRatio *float64 `json:"adPhotoPlayedThreeRatio" dc:"作品 3 秒播放率"`
|
||||
OrderSubmitRoi *float64 `json:"orderSubmitRoi" dc:"订单提交 ROI"`
|
||||
OrderSubmitAmt *int64 `json:"orderSubmitAmt" dc:"外部订单金额"`
|
||||
EventOrderSubmitCost *float64 `json:"eventOrderSubmitCost" dc:"订单提交成本"`
|
||||
EventOrderSubmit *int64 `json:"eventOrderSubmit" dc:"订单提交数"`
|
||||
EventOrderPaidRoi *float64 `json:"eventOrderPaidRoi" dc:"订单支付率"`
|
||||
EventAppInvoked *int64 `json:"eventAppInvoked" dc:"唤起应用数"`
|
||||
EventAddShoppingCart *int64 `json:"eventAddShoppingCart" dc:"添加购物车次数"`
|
||||
ConversionNumCost *float64 `json:"conversionNumCost" dc:"转化成本（回传时间）"`
|
||||
AdEffectivePlayNum *int64 `json:"adEffectivePlayNum" dc:"有效播放数"`
|
||||
AdItemClick *int64 `json:"adItemClick" dc:"行为数"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
CostTotal *float64 `json:"costTotal" dc:"花费"`
|
||||
AdShow *int64 `json:"adShow" dc:"曝光数"`
|
||||
AdShow1kCost *float64 `json:"adShow1kCost" dc:"平均千次广告曝光花费"`
|
||||
Impression *int64 `json:"impression" dc:"封面曝光数"`
|
||||
PhotoClick *int64 `json:"photoClick" dc:"封面点击数"`
|
||||
PhotoClickRatio *float64 `json:"photoClickRatio" dc:"封面点击率"`
|
||||
Click *int64 `json:"click" dc:"素材曝光数"`
|
||||
ActionbarClick *int64 `json:"actionbarClick" dc:"行为数"`
|
||||
ActionbarClickCost *float64 `json:"actionbarClickCost" dc:"行为成本"`
|
||||
EspClickRatio *float64 `json:"espClickRatio" dc:"行为率"`
|
||||
ActionRatio *float64 `json:"actionRatio" dc:"素材点击率"`
|
||||
AdItemClickCount *int64 `json:"adItemClickCount" dc:"预约组件点击数"`
|
||||
EspLivePlayedSeconds *int64 `json:"espLivePlayedSeconds" dc:"直播平均观看时长"`
|
||||
PlayedThreeSeconds *int64 `json:"playedThreeSeconds" dc:"作品 3 秒播放数"`
|
||||
Play3sRatio *float64 `json:"play3sRatio" dc:"作品 3 秒播放率"`
|
||||
PlayedFiveSeconds *int64 `json:"playedFiveSeconds" dc:"作品 5 秒播放数"`
|
||||
Play5sRatio *float64 `json:"play5sRatio" dc:"作品 5 秒播放率"`
|
||||
PlayedEnd *int64 `json:"playedEnd" dc:"作品完播数"`
|
||||
PlayEndRatio *float64 `json:"playEndRatio" dc:"作品完播率"`
|
||||
Share *int64 `json:"share" dc:"作品分享数"`
|
||||
Comment *int64 `json:"comment" dc:"作品评论数"`
|
||||
Likes *int64 `json:"likes" dc:"作品点赞数"`
|
||||
Report *int64 `json:"report" dc:"作品举报数"`
|
||||
Block *int64 `json:"block" dc:"作品拉黑数"`
|
||||
ItemNegative *int64 `json:"itemNegative" dc:"详情页减少此类作品数"`
|
||||
LiveShare *int64 `json:"liveShare" dc:"直播送礼数"`
|
||||
LiveComment *int64 `json:"liveComment" dc:"直播评论数"`
|
||||
LiveReward *int64 `json:"liveReward" dc:"直播送礼数"`
|
||||
EffectivePlayCount *int64 `json:"effectivePlayCount" dc:"有效播放数"`
|
||||
EffectivePlayRatio *float64 `json:"effectivePlayRatio" dc:"有效播放率"`
|
||||
ConversionNum *int64 `json:"conversionNum" dc:"转化数"`
|
||||
ConversionCostEsp *float64 `json:"conversionCostEsp" dc:"转化成本"`
|
||||
Roi *float64 `json:"roi" dc:"直接 ROI"`
|
||||
Gmv *float64 `json:"gmv" dc:"直接 GMV"`
|
||||
T0Gmv *float64 `json:"t0Gmv" dc:"当日累计 GMV"`
|
||||
T1Gmv *float64 `json:"t1Gmv" dc:"次日累计 GMV"`
|
||||
T7Gmv *float64 `json:"t7Gmv" dc:"7 日累计 GMV"`
|
||||
T15Gmv *float64 `json:"t15Gmv" dc:"15 日累计 GMV"`
|
||||
T30Gmv *float64 `json:"t30Gmv" dc:"30 日累计 GMV"`
|
||||
T0Roi *float64 `json:"t0Roi" dc:"当日累计 ROI"`
|
||||
T1Roi *float64 `json:"t1Roi" dc:"次日累计 ROI"`
|
||||
T7Roi *float64 `json:"t7Roi" dc:"7 日累计 ROI"`
|
||||
T15Roi *float64 `json:"t15Roi" dc:"15 日累计 ROI"`
|
||||
T30Roi *float64 `json:"t30Roi" dc:"30 日累计 ROI"`
|
||||
PaiedOrder *int64 `json:"paiedOrder" dc:"直接订单数"`
|
||||
OrderRatio *float64 `json:"orderRatio" dc:"直接下单率"`
|
||||
T0OrderCnt *int64 `json:"t0OrderCnt" dc:"当日累计订单数"`
|
||||
T0OrderCntCost *float64 `json:"t0OrderCntCost" dc:"当日累计订单成本"`
|
||||
T0OrderCntRatio *float64 `json:"t0OrderCntRatio" dc:"累计订单下单率"`
|
||||
T1OrderCnt *int64 `json:"t1OrderCnt" dc:"次日累计订单数"`
|
||||
T7OrderCnt *int64 `json:"t7OrderCnt" dc:"7 日累计订单数"`
|
||||
T15OrderCnt *int64 `json:"t15OrderCnt" dc:"15 日累计订单数"`
|
||||
T30OrderCnt *int64 `json:"t30OrderCnt" dc:"30 日累计订单数"`
|
||||
MerchantRecoFans *int64 `json:"merchantRecoFans" dc:"涨粉数"`
|
||||
T1Retention *float64 `json:"t1Retention" dc:"次日涨粉留存数"`
|
||||
T7Retention *float64 `json:"t7Retention" dc:"7 日涨粉留存数"`
|
||||
T15Retention *float64 `json:"t15Retention" dc:"15 日涨粉留存数"`
|
||||
T30Retention *float64 `json:"t30Retention" dc:"30 日涨粉留存数"`
|
||||
T1RetentionRatio *float64 `json:"t1RetentionRatio" dc:"次日涨粉留存率"`
|
||||
T7RetentionRatio *float64 `json:"t7RetentionRatio" dc:"7 日涨粉留存率"`
|
||||
T15RetentionRatio *float64 `json:"t15RetentionRatio" dc:"15 日涨粉留存率"`
|
||||
T30RetentionRatio *float64 `json:"t30RetentionRatio" dc:"30 日涨粉留存率"`
|
||||
ReservationSuccess *int64 `json:"reservationSuccess" dc:"直播预约成功数"`
|
||||
ReservationCost *float64 `json:"reservationCost" dc:"直播预约成功成本"`
|
||||
StandardLivePlayedStarted *int64 `json:"standardLivePlayedStarted" dc:"直播观看数"`
|
||||
AdLivePlayCnt *int64 `json:"adLivePlayCnt" dc:"直播间人气数"`
|
||||
AdLivePlayCntCost *float64 `json:"adLivePlayCntCost" dc:"直播间人气成本"`
|
||||
LiveAudienceCost *float64 `json:"liveAudienceCost" dc:"直播观看成本"`
|
||||
LiveEventGoodsView *int64 `json:"liveEventGoodsView" dc:"直播间商品点击数"`
|
||||
GoodsClickRatio *float64 `json:"goodsClickRatio" dc:"直播间商品点击率"`
|
||||
DirectAttrPlatNewBuyerCnt *int64 `json:"directAttrPlatNewBuyerCnt" dc:"直接平台新客"`
|
||||
T30AttrPlatTotalBuyerCnt *int64 `json:"t30AttrPlatTotalBuyerCnt" dc:"30 日累计平台新客"`
|
||||
DirectAttrSellerNewBuyerCnt *int64 `json:"directAttrSellerNewBuyerCnt" dc:"直接店铺新客"`
|
||||
T30AttrSellerTotalBuyerCnt *int64 `json:"t30AttrSellerTotalBuyerCnt" dc:"30 日累计店铺新客"`
|
||||
T3Gmv *float64 `json:"t3Gmv" dc:"3 日累计 GMV"`
|
||||
T3OrderCnt *int64 `json:"t3OrderCnt" dc:"3 日累计订单数"`
|
||||
T3Roi *float64 `json:"t3Roi" dc:"3 日累计 ROI"`
|
||||
T7IndirectOrderAmt *float64 `json:"t7IndirectOrderAmt" dc:"7 日间接订单金额"`
|
||||
T7IndirectOrderCnt *int64 `json:"t7IndirectOrderCnt" dc:"7 日间接订单数"`
|
||||
FansT0GmvPerFans *float64 `json:"fansT0GmvPerFans" dc:"新增粉丝人均销售额"`
|
||||
FansT3GmvPerFans *float64 `json:"fansT3GmvPerFans" dc:"3 日新增粉丝人均销售额"`
|
||||
FansT7GmvPerFans *float64 `json:"fansT7GmvPerFans" dc:"7 日新增粉丝人均销售额"`
|
||||
FansT15GmvPerFans *float64 `json:"fansT15GmvPerFans" dc:"15 日新增粉丝人均销售额"`
|
||||
FansT30GmvPerFans *float64 `json:"fansT30GmvPerFans" dc:"30 日新增粉丝人均销售额"`
|
||||
RecoFansCost *float64 `json:"recoFansCost" dc:"涨粉成本"`
|
||||
QcpxWhiteboxDirectOrderPaymentAmt *float64 `json:"qcpxWhiteboxDirectOrderPaymentAmt" dc:"智能优惠券订单 GMV"`
|
||||
QcpxWhiteboxDirectOrderCnt *int64 `json:"qcpxWhiteboxDirectOrderCnt" dc:"智能优惠券订单数"`
|
||||
FansT0Gmv *float64 `json:"fansT0Gmv" dc:"涨粉当日 GMV"`
|
||||
FansT1Gmv *float64 `json:"fansT1Gmv" dc:"涨粉次日 GMV"`
|
||||
FansT7Gmv *float64 `json:"fansT7Gmv" dc:"涨粉 7 日 GMV"`
|
||||
FansT15Gmv *float64 `json:"fansT15Gmv" dc:"涨粉 15 日 GMV"`
|
||||
FansT30Gmv *float64 `json:"fansT30Gmv" dc:"涨粉 30 日 GMV"`
|
||||
FansT0Roi *float64 `json:"fansT0Roi" dc:"涨粉当日 ROI"`
|
||||
FansT1Roi *float64 `json:"fansT1Roi" dc:"涨粉次日 ROI"`
|
||||
FansT7Roi *float64 `json:"fansT7Roi" dc:"涨粉 7 日 ROI"`
|
||||
FansT15Roi *float64 `json:"fansT15Roi" dc:"涨粉 15 日 ROI"`
|
||||
FansT30Roi *float64 `json:"fansT30Roi" dc:"涨粉 30 日 ROI"`
|
||||
T0ShopNewBuyerOrderPaymentAmt *float64 `json:"t0ShopNewBuyerOrderPaymentAmt" dc:"当日新客 GMV"`
|
||||
T1ShopNewBuyerOrderPaymentAmt *float64 `json:"t1ShopNewBuyerOrderPaymentAmt" dc:"投后 1 日新客 GMV"`
|
||||
T3ShopNewBuyerOrderPaymentAmt *float64 `json:"t3ShopNewBuyerOrderPaymentAmt" dc:"投后 3 日新客 GMV"`
|
||||
T7ShopNewBuyerOrderPaymentAmt *float64 `json:"t7ShopNewBuyerOrderPaymentAmt" dc:"投后 7 日新客 GMV"`
|
||||
T15ShopNewBuyerOrderPaymentAmt *float64 `json:"t15ShopNewBuyerOrderPaymentAmt" dc:"投后 15 日新客 GMV"`
|
||||
T30ShopNewBuyerOrderPaymentAmt *float64 `json:"t30ShopNewBuyerOrderPaymentAmt" dc:"投后 30 日新客 GMV"`
|
||||
T0ShopNewBuyerOrderCnt *int64 `json:"t0ShopNewBuyerOrderCnt" dc:"当日新客成交订单量"`
|
||||
T1ShopNewBuyerOrderCnt *int64 `json:"t1ShopNewBuyerOrderCnt" dc:"投后 1 日新客成交订单量"`
|
||||
T3ShopNewBuyerOrderCnt *int64 `json:"t3ShopNewBuyerOrderCnt" dc:"投后 3 日新客成交订单量"`
|
||||
T7ShopNewBuyerOrderCnt *int64 `json:"t7ShopNewBuyerOrderCnt" dc:"投后 7 日新客成交订单量"`
|
||||
T15ShopNewBuyerOrderCnt *int64 `json:"t15ShopNewBuyerOrderCnt" dc:"投后 15 日新客成交订单量"`
|
||||
T30ShopNewBuyerOrderCnt *int64 `json:"t30ShopNewBuyerOrderCnt" dc:"投后 30 日新客成交订单量"`
|
||||
T1NewBuyerRepurchaseRatio *float64 `json:"t1NewBuyerRepurchaseRatio" dc:"投后 1 日新客复购率"`
|
||||
T3NewBuyerRepurchaseRatio *float64 `json:"t3NewBuyerRepurchaseRatio" dc:"投后 3 日新客复购率"`
|
||||
T7NewBuyerRepurchaseRatio *float64 `json:"t7NewBuyerRepurchaseRatio" dc:"投后 7 日新客复购率"`
|
||||
T15NewBuyerRepurchaseRatio *float64 `json:"t15NewBuyerRepurchaseRatio" dc:"投后 15 日新客复购率"`
|
||||
T30NewBuyerRepurchaseRatio *float64 `json:"t30NewBuyerRepurchaseRatio" dc:"投后 30 日新客复购率"`
|
||||
T0ShopNewBuyerRoi *float64 `json:"t0ShopNewBuyerRoi" dc:"投后当日新客 ROI"`
|
||||
T1ShopNewBuyerRoi *float64 `json:"t1ShopNewBuyerRoi" dc:"投后 1 日新客 ROI"`
|
||||
T3ShopNewBuyerRoi *float64 `json:"t3ShopNewBuyerRoi" dc:"投后 3 日新客 ROI"`
|
||||
T7ShopNewBuyerRoi *float64 `json:"t7ShopNewBuyerRoi" dc:"投后 7 日新客 ROI"`
|
||||
T15ShopNewBuyerRoi *float64 `json:"t15ShopNewBuyerRoi" dc:"投后 15 日新客 ROI"`
|
||||
T30ShopNewBuyerRoi *float64 `json:"t30ShopNewBuyerRoi" dc:"投后 30 日新客 ROI"`
|
||||
CreateCardOrderCnt *int64 `json:"createCardOrderCnt" dc:"有效制卡订单数（回传时间）"`
|
||||
ForwardTsCreateCardOrderCnt *int64 `json:"forwardTsCreateCardOrderCnt" dc:"有效制卡订单数（计费时间）"`
|
||||
CreateCardOrderCost *float64 `json:"createCardOrderCost" dc:"有效制卡订单成本（回传时间）"`
|
||||
ForwardTsCreateCardOrderCost *float64 `json:"forwardTsCreateCardOrderCost" dc:"有效制卡订单成本（计费时间）"`
|
||||
ActivateCardOrderCnt *int64 `json:"activateCardOrderCnt" dc:"电话卡激活订单数（回传时间）"`
|
||||
ForwardTsActivateCardOrderCnt *int64 `json:"forwardTsActivateCardOrderCnt" dc:"电话卡激活订单数（计费时间）"`
|
||||
ActivateCardOrderCost *float64 `json:"activateCardOrderCost" dc:"电话卡激活订单成本（回传时间）"`
|
||||
ForwardTsActivateCardOrderCost *float64 `json:"forwardTsActivateCardOrderCost" dc:"电话卡激活订单成本（计费时间）"`
|
||||
CreateCardOrderRatio *float64 `json:"createCardOrderRatio" dc:"有效制卡订单率（回传时间）"`
|
||||
ForwardTsCreateCardOrderRatio *float64 `json:"forwardTsCreateCardOrderRatio" dc:"有效制卡订单率（计费时间）"`
|
||||
ActivateCardOrderCntRatio *float64 `json:"activateCardOrderCntRatio" dc:"电话卡激活率（回传时间）"`
|
||||
ForwardTsActivateCardOrderRatio *float64 `json:"forwardTsActivateCardOrderRatio" dc:"电话卡激活率（计费时间）"`
|
||||
LivePlayCnt *int64 `json:"livePlayCnt" dc:"全站直播观看数"`
|
||||
ItemEntranceClkCnt *int64 `json:"itemEntranceClkCnt" dc:"小黄车点击数"`
|
||||
ShowCnt *int64 `json:"showCnt" dc:"全站曝光"`
|
||||
ReportDateStr string `json:"reportDateStr" v:"required" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
CampaignName string `json:"campaignName" dc:"计划名称"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
UnitName string `json:"unitName" dc:"单元名称"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
CreativeName string `json:"creativeName" dc:"创意名称"`
|
||||
CidActualRoiAfterSubsidy *float64 `json:"cidActualRoiAfterSubsidy" dc:"补贴后实际 ROI"`
|
||||
CidCouponAmount *int64 `json:"cidCouponAmount" dc:"核销券金额"`
|
||||
CidCouponCallbackPaidRefundAmount *int64 `json:"cidCouponCallbackPaidRefundAmount" dc:"退单有回传_核销券金额"`
|
||||
CidVoucherCost *float64 `json:"cidVoucherCost" dc:"券成本"`
|
||||
}
|
||||
|
||||
// ListUnitReportSumReq 获取广告效果指标列表请求
|
||||
type ListUnitReportSumReq struct {
|
||||
g.Meta `path:"/listUnitReportSum" method:"get" tags:"广告效果指标" summary:"获取广告效果指标列表" dc:"分页查询广告效果指标列表"`
|
||||
*beans.Page
|
||||
ReportDateStr string `json:"reportDateStr" dc:"时间"`
|
||||
CampaignId *int64 `json:"campaignId" dc:"计划 ID"`
|
||||
UnitId *int64 `json:"unitId" dc:"单元 ID"`
|
||||
CreativeId *int64 `json:"creativeId" dc:"创意 ID"`
|
||||
AuthorId string `json:"authorId" dc:"直播用户快手 Id"`
|
||||
MerchantProductId string `json:"merchantProductId" dc:"商品 ID"`
|
||||
Keyword string `json:"keyword" dc:"关键字（搜索直播间名称、视频名称等）"`
|
||||
}
|
||||
|
||||
// ListUnitReportSumRes 获取广告效果指标列表响应
|
||||
type ListUnitReportSumRes struct {
|
||||
List []*UnitReportSumItem `json:"list" dc:"广告数据列表"`
|
||||
Total int `json:"total" dc:"总数"`
|
||||
}
|
||||
Reference in New Issue
Block a user