重构数据引擎

This commit is contained in:
2026-05-29 18:39:32 +08:00
parent 3ced686cb5
commit 15db71b7ba
132 changed files with 2534 additions and 26198 deletions

View File

@@ -1,667 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// CidAccountReportDetail 广告数据报表详情实体
type CidAccountReportDetail struct {
beans.SQLBaseDO `orm:",inherit"`
// 基础信息字段
DataType string `orm:"data_type" json:"dataType" description:"类型type"`
// 核心指标字段
T0OrderPaymentAmt string `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面URL"`
CoverId int64 `orm:"cover_id" json:"coverId" description:"封面Id"`
// 转化率相关字段
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交GMV"`
// 视频信息字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频id"`
// 受众属性字段
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
// 播放率相关字段
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品5秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品3秒播放率"`
// 订单相关字段
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
// 商品信息字段
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品ID"`
// 花费相关字段
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
// 封面相关字段
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
// 点击相关字段
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
// 直播时长字段
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
// 播放数据字段
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品3秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品3秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品5秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品5秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
// 互动数据字段
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
// 直播互动字段
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
// 播放效果字段
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
// 转化字段
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接GMV"`
// GMV时间序列字段
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计GMV"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3日累计GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7日累计GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15日累计GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30日累计GMV"`
// ROI时间序列字段
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计ROI"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3日累计ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7日累计ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15日累计ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30日累计ROI"`
// 订单相关字段
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30日累计订单数"`
// 粉丝相关字段
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30日涨粉留存率"`
// 直播预约字段
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
// 直播观看字段
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
// 商品点击字段
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
// 新客相关字段
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30日累计店铺新客"`
// 间接订单字段
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7日间接订单数"`
// 粉丝人均销售额字段
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30日新增粉丝人均销售额"`
// 涨粉成本字段
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
// 智能优惠券字段
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
// 粉丝GMV字段
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉7日GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉15日GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉30日GMV"`
// 粉丝ROI字段
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉7日ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉15日ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉30日ROI"`
// 新客GMV字段
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后1日新客GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后3日新客GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后7日新客GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后15日新客GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后30日新客GMV"`
// 新客订单量字段
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后1日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后3日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后7日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后15日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后30日新客成交订单量"`
// 新客复购率字段
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后1日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后3日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后7日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后15日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后30日新客复购率"`
// 新客ROI字段
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后1日新客ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后3日新客ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后7日新客ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后15日新客ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后30日新客ROI"`
// 电话卡相关字段
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
// 全站数据字段
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
// 时间字段
ReportDateStr string
// 分页字段
PageNumber string
// 广告结构字段
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
// 补贴相关字段
CidActualRoiAfterSubsidy *float64
CidCouponAmount *int64
CidCouponCallbackPaidRefundAmount *int64
CidVoucherCost *float64
}
// CidAccountReportDetailCol 广告数据报表详情表字段定义
type CidAccountReportDetailCol struct {
beans.SQLBaseCol
DataType string
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T3Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T3Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T3OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
CidActualRoiAfterSubsidy string
CidCouponAmount string
CidCouponCallbackPaidRefundAmount string
CidVoucherCost string
}
// TableName 返回表名
func (e *CidAccountReportDetail) TableName() string {
return "cid_account_report_detail"
}
// GetCols 获取所有字段名
func (e *CidAccountReportDetail) GetCols() *CidAccountReportDetailCol {
return &CidAccountReportDetailCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
DataType: "data_type",
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T3Gmv: "t3_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T3Roi: "t3_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T3OrderCnt: "t3_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
CidActualRoiAfterSubsidy: "cid_actual_roi_after_subsidy",
CidCouponAmount: "cid_coupon_amount",
CidCouponCallbackPaidRefundAmount: "cid_coupon_callback_paid_refund_amount",
CidVoucherCost: "cid_voucher_cost",
}
}

View File

@@ -1,670 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// CidAccountReportSum 广告数据报表详情实体
type CidAccountReportSum struct {
beans.SQLBaseDO `orm:",inherit"`
// 基础信息字段
DataType string `orm:"data_type" json:"dataType" description:"类型type"`
// 核心指标字段
T0OrderPaymentAmt string `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面URL"`
CoverId int64 `orm:"cover_id" json:"coverId" description:"封面Id"`
// 转化率相关字段
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交GMV"`
// 视频信息字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频id"`
// 受众属性字段
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
// 播放率相关字段
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品5秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品3秒播放率"`
// 订单相关字段
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
// 商品信息字段
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品ID"`
// 花费相关字段
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
// 封面相关字段
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
// 点击相关字段
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
// 直播时长字段
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
// 播放数据字段
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品3秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品3秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品5秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品5秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
// 互动数据字段
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
// 直播互动字段
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
// 播放效果字段
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
// 转化字段
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接GMV"`
// GMV时间序列字段
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计GMV"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3日累计GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7日累计GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15日累计GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30日累计GMV"`
// ROI时间序列字段
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计ROI"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3日累计ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7日累计ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15日累计ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30日累计ROI"`
// 订单相关字段
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30日累计订单数"`
// 粉丝相关字段
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30日涨粉留存率"`
// 直播预约字段
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
// 直播观看字段
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
// 商品点击字段
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
// 新客相关字段
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30日累计店铺新客"`
// 间接订单字段
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7日间接订单数"`
// 粉丝人均销售额字段
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30日新增粉丝人均销售额"`
// 涨粉成本字段
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
// 智能优惠券字段
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
// 粉丝GMV字段
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉7日GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉15日GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉30日GMV"`
// 粉丝ROI字段
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉7日ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉15日ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉30日ROI"`
// 新客GMV字段
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后1日新客GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后3日新客GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后7日新客GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后15日新客GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后30日新客GMV"`
// 新客订单量字段
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后1日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后3日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后7日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后15日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后30日新客成交订单量"`
// 新客复购率字段
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后1日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后3日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后7日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后15日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后30日新客复购率"`
// 新客ROI字段
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后1日新客ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后3日新客ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后7日新客ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后15日新客ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后30日新客ROI"`
// 电话卡相关字段
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
// 全站数据字段
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
// 时间字段
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
// 分页字段
PageNumber int `orm:"page_number" json:"pageNumber" description:"页码"`
// 广告结构字段
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
// 补贴相关字段
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// CidAccountReportSumCol 广告数据报表详情表字段定义
type CidAccountReportSumCol struct {
beans.SQLBaseCol
DataType string
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T3Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T3Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T3OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
// model/entity/cid_account_report_detail.go (续)
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
PageNumber string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
CidActualRoiAfterSubsidy string
CidCouponAmount string
CidCouponCallbackPaidRefundAmount string
CidVoucherCost string
}
// TableName 返回表名
func (e *CidAccountReportSum) TableName() string {
return "cid_account_report_detail"
}
// GetCols 获取所有字段名
func (e *CidAccountReportSum) GetCols() *CidAccountReportSumCol {
return &CidAccountReportSumCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
DataType: "data_type",
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T3Gmv: "t3_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T3Roi: "t3_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T3OrderCnt: "t3_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
PageNumber: "page_number",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
CidActualRoiAfterSubsidy: "cid_actual_roi_after_subsidy",
CidCouponAmount: "cid_coupon_amount",
CidCouponCallbackPaidRefundAmount: "cid_coupon_callback_paid_refund_amount",
CidVoucherCost: "cid_voucher_cost",
}
}

View File

@@ -1,582 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// CampaignReportDetail 广告效果指标明细表实体
type CampaignReportDetail struct {
beans.SQLBaseDO `orm:",inherit"`
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本(回传时间)"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日累计订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际 ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// CampaignReportDetailCol 广告效果指标明细表字段定义
type CampaignReportDetailCol struct {
beans.SQLBaseCol
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T3Gmv string
T3OrderCnt string
T3Roi string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
CidActualRoiAfterSubsidy string
CidCouponAmount string
CidCouponCallbackPaidRefundAmount string
CidVoucherCost string
}
// TableName 返回表名
func (e *CampaignReportDetail) TableName() string {
return "campaign_report_detail"
}
// GetCols 获取所有字段名
func (e *CampaignReportDetail) GetCols() *CampaignReportDetailCol {
return &CampaignReportDetailCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T3Gmv: "t3_gmv",
T3OrderCnt: "t3_order_cnt",
T3Roi: "t3_roi",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
CidActualRoiAfterSubsidy: "cid_actual_roi_after_subsidy",
CidCouponAmount: "cid_coupon_amount",
CidCouponCallbackPaidRefundAmount: "cid_coupon_callback_paid_refund_amount",
CidVoucherCost: "cid_voucher_cost",
}
}

View File

@@ -1,582 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// CampaignReportSum 广告计划效果指标表实体
type CampaignReportSum struct {
beans.SQLBaseDO `orm:",inherit"`
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型视频HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE图集ATLAS长图ATLAS_VERTICAL"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本(回传时间)"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日累计订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际 ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// CampaignReportSumCol 广告计划效果指标表字段定义
type CampaignReportSumCol struct {
beans.SQLBaseCol
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T3Gmv string
T3OrderCnt string
T3Roi string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
CidActualRoiAfterSubsidy string
CidCouponAmount string
CidCouponCallbackPaidRefundAmount string
CidVoucherCost string
}
// TableName 返回表名
func (e *CampaignReportSum) TableName() string {
return "campaign_report_sum"
}
// GetCols 获取所有字段名
func (e *CampaignReportSum) GetCols() *CampaignReportSumCol {
return &CampaignReportSumCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T3Gmv: "t3_gmv",
T3OrderCnt: "t3_order_cnt",
T3Roi: "t3_roi",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
CidActualRoiAfterSubsidy: "cid_actual_roi_after_subsidy",
CidCouponAmount: "cid_coupon_amount",
CidCouponCallbackPaidRefundAmount: "cid_coupon_callback_paid_refund_amount",
CidVoucherCost: "cid_voucher_cost",
}
}

View File

@@ -1,582 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// CreativeReportDetail 广告效果指标明细表实体
type CreativeReportDetail struct {
beans.SQLBaseDO `orm:",inherit"`
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本(回传时间)"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日累计订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际 ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// CreativeReportDetailCol 广告效果指标明细表字段定义
type CreativeReportDetailCol struct {
beans.SQLBaseCol
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T3Gmv string
T3OrderCnt string
T3Roi string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
CidActualRoiAfterSubsidy string
CidCouponAmount string
CidCouponCallbackPaidRefundAmount string
CidVoucherCost string
}
// TableName 返回表名
func (e *CreativeReportDetail) TableName() string {
return "creative_report_detail"
}
// GetCols 获取所有字段名
func (e *CreativeReportDetail) GetCols() *CreativeReportDetailCol {
return &CreativeReportDetailCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T3Gmv: "t3_gmv",
T3OrderCnt: "t3_order_cnt",
T3Roi: "t3_roi",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
CidActualRoiAfterSubsidy: "cid_actual_roi_after_subsidy",
CidCouponAmount: "cid_coupon_amount",
CidCouponCallbackPaidRefundAmount: "cid_coupon_callback_paid_refund_amount",
CidVoucherCost: "cid_voucher_cost",
}
}

View File

@@ -1,687 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// CreativeReportSum 广告效果指标表实体
type CreativeReportSum struct {
beans.SQLBaseDO `orm:",inherit"`
// 订单金额相关字段
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
// 素材类型字段
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型视频HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE图集ATLAS长图ATLAS_VERTICAL"`
// 直播相关字段
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
// 图片相关字段
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
// 封面相关字段
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
// 转化率相关字段
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
// 成本相关字段
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
// 净成交相关字段
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
// 视频相关字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
// 用户属性相关字段
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
// 播放率相关字段
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
// 订单提交相关字段
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
// 用户行为相关字段
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
// 转化成本相关字段
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本(回传时间)"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
// 商品相关字段
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
// 花费相关字段
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
// 曝光相关字段
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
// 行为相关字段
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
// 直播时长相关字段
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
// 作品播放相关字段
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
// 作品互动相关字段
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
// 直播互动相关字段
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
// 有效播放相关字段
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
// 转化相关字段
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
// 累计 GMV 相关字段
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
// 累计 ROI 相关字段
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
// 订单相关字段
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
// 涨粉相关字段
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
// 直播预约相关字段
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
// 直播观看相关字段
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
// 直播间商品相关字段
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
// 新客相关字段
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
// 3 日累计相关字段
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日累计订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
// 7 日间接订单相关字段
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
// 粉丝人均销售额相关字段
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
// 涨粉成本相关字段
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
// 智能优惠券相关字段
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
// 粉丝 GMV 相关字段
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
// 粉丝 ROI 相关字段
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
// 新客 GMV 相关字段
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
// 新客订单数相关字段
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
// 新客复购率相关字段
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
// 新客 ROI 相关字段
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
// 制卡订单相关字段
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
// 电话卡激活相关字段
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
// 制卡订单率相关字段
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
// 电话卡激活率相关字段
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
// 直播观看相关字段
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
// 报告日期字段
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
// 广告计划相关字段
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
// 广告单元相关字段
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
// 广告创意相关字段
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
// 新增字段
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际 ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// CreativeReportSumCol 广告效果指标表字段定义
type CreativeReportSumCol struct {
beans.SQLBaseCol
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T3Gmv string
T3OrderCnt string
T3Roi string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
CidActualRoiAfterSubsidy string
CidCouponAmount string
CidCouponCallbackPaidRefundAmount string
CidVoucherCost string
}
// TableName 返回表名
func (e *CreativeReportSum) TableName() string {
return "creative_report_sum"
}
// GetCols 获取所有字段名
func (e *CreativeReportSum) GetCols() *CreativeReportSumCol {
return &CreativeReportSumCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T3Gmv: "t3_gmv",
T3OrderCnt: "t3_order_cnt",
T3Roi: "t3_roi",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
CidActualRoiAfterSubsidy: "cid_actual_roi_after_subsidy",
CidCouponAmount: "cid_coupon_amount",
CidCouponCallbackPaidRefundAmount: "cid_coupon_callback_paid_refund_amount",
CidVoucherCost: "cid_voucher_cost",
}
}

View File

@@ -1,576 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// MaterialReport 素材报表数据实体
type MaterialReport struct {
beans.SQLBaseDO `orm:",inherit"`
CreatedBy *string `orm:"created_by" json:"createdBy" description:"创建人"`
UpdatedBy *string `orm:"updated_by" json:"updatedBy" description:"更新人"`
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日订单支付金额"`
CreativeMaterialType *string `orm:"creative_material_type" json:"creativeMaterialType" description:"创意素材类型"`
LiveName *string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId *string `orm:"author_id" json:"authorId" description:"作者 ID"`
PicUrl *string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName *string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId *string `orm:"pic_id" json:"picId" description:"图片 ID"`
CoverUrl *string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 ID"`
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"商品订单转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"商品卡点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"商家涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"商家涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"当日净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"当日净成交 GMV"`
PhotoName *string `orm:"photo_name" json:"photoName" description:"照片名称"`
PhotoIdStr *string `orm:"photo_id_str" json:"photoIdStr" description:"照片 ID 字符串"`
PhotoId *string `orm:"photo_id" json:"photoId" description:"照片 ID"`
ModPriceSegment *string `orm:"mod_price_segment" json:"modPriceSegment" description:"价格区间"`
AgeSegment *string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province *string `orm:"province" json:"province" description:"省份"`
Gender *string `orm:"gender" json:"gender" description:"性别"`
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"广告照片播放 5 秒比率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"广告照片播放 3 秒比率"`
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"提交订单 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"提交订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"事件订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"事件订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"事件订单支付 ROI"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"事件 APP 调用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"事件加购数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化数量成本"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"广告有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"广告商品点击数"`
MerchantProductId *string `orm:"merchant_product_id" json:"merchantProductId" description:"商家商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"总花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"广告展示数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"千次展示成本"`
Impression *int64 `orm:"impression" json:"impression" description:"曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"照片点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"照片点击率"`
Click *int64 `orm:"click" json:"click" description:"点击数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"操作栏点击数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"操作栏点击成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"ESP 点击率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"操作比率"`
AdItemCount *int64 `orm:"ad_item_click_count" json:"adItemCount" description:"广告商品点击次数"`
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"ESP 直播播放秒数"`
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"播放 3 秒数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"播放 5 秒数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"播放结束数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"完播率"`
Share *int64 `orm:"share" json:"share" description:"分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"点赞数"`
Report *int64 `orm:"report" json:"report" description:"举报数"`
Block *int64 `orm:"block" json:"block" description:"拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"商品负反馈数"`
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播分享数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播打赏数"`
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本 ESP"`
Roi *float64 `orm:"roi" json:"roi" description:"ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"GMV"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日 ROI"`
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"支付订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"订单比率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"当日订单比率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日订单数"`
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"商家推荐粉丝数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日留存率"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日留存率"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日留存率"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日留存率"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日留存比率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日留存比率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日留存比率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日留存比率"`
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"预约成本"`
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"标准直播开始数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"广告直播播放数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"广告直播播放成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观众成本"`
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播事件商品浏览数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"商品点击率"`
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接吸引平台新买家数"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日吸引平台总买家数"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接吸引商家新买家数"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日吸引商家总买家数"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日 ROI"`
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"粉丝当日人均 GMV"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"粉丝 3 日人均 GMV"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"粉丝 7 日人均 GMV"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"粉丝 15 日人均 GMV"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"粉丝 30 日人均 GMV"`
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"推荐粉丝成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"白盒直接订单支付金额"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"白盒直接订单数"`
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"粉丝当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"粉丝次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"粉丝 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"粉丝 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"粉丝 30 日 GMV"`
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"粉丝当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"粉丝次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"粉丝 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"粉丝 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"粉丝 30 日 ROI"`
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日店铺新客订单支付金额"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"次日店铺新客订单支付金额"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"3 日店铺新客订单支付金额"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"7 日店铺新客订单支付金额"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"15 日店铺新客订单支付金额"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"30 日店铺新客订单支付金额"`
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日店铺新客订单数"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"次日店铺新客订单数"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"3 日店铺新客订单数"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"7 日店铺新客订单数"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"15 日店铺新客订单数"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"30 日店铺新客订单数"`
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"次日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"30 日新客复购率"`
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"当日店铺新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"次日店铺新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"3 日店铺新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"7 日店铺新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"15 日店铺新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"30 日店铺新客 ROI"`
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"创建卡片订单数"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"转发 TS 创建卡片订单数"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"创建卡片订单成本"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"转发 TS 创建卡片订单成本"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"激活卡片订单数"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"转发 TS 激活卡片订单数"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"激活卡片订单成本"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"转发 TS 激活卡片订单成本"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"创建卡片订单比率"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"转发 TS 创建卡片订单比率"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"激活卡片订单比率"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"转发 TS 激活卡片订单比率"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"直播播放数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"商品入口点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"展示数"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"报告日期格式YYYY-MM-DD"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName *string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName *string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName *string `orm:"creative_name" json:"creativeName" description:"创意名称"`
}
// MaterialReportCol 素材报表数据表字段定义
type MaterialReportCol struct {
beans.SQLBaseCol
CreatedBy string
UpdatedBy string
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
MerchantProductId string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T3Gmv string
T3OrderCnt string
T3Roi string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
}
// TableName 返回表名
func (e *MaterialReport) TableName() string {
return "material_report"
}
// GetCols 获取所有字段名
func (e *MaterialReport) GetCols() *MaterialReportCol {
return &MaterialReportCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
CreatedBy: "created_by",
UpdatedBy: "updated_by",
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T3Gmv: "t3_gmv",
T3OrderCnt: "t3_order_cnt",
T3Roi: "t3_roi",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
}
}

View File

@@ -1,578 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// PopulationReport 人群报表实体
type PopulationReport struct {
beans.SQLBaseDO `orm:",inherit"`
// 基础信息字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间"`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"性别"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
// 广告结构字段
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
// 播放率相关字段
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
// 订单相关字段
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
// 花费相关字段
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
// 封面相关字段
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
// 点击相关字段
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
// 直播时长字段
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
// 播放数据字段
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
// 互动数据字段
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
// 直播互动字段
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
// 播放效果字段
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
// 转化字段
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
// GMV 时间序列字段
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
// ROI 时间序列字段
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
// 订单相关字段
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
// 粉丝相关字段
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
// 直播预约字段
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
// 直播观看字段
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
// 商品点击字段
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
// 新客相关字段
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
// 间接订单字段
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
// 粉丝人均销售额字段
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
// 涨粉成本字段
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
// 智能优惠券字段
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
// 粉丝 GMV 字段
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
// 粉丝 ROI 字段
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
// 新客 GMV 字段
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
// 新客订单量字段
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
// 新客复购率字段
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
// 新客 ROI 字段
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
// 电话卡相关字段
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
// 全站数据字段
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
}
// PopulationReportCol 人群报表字段定义
type PopulationReportCol struct {
beans.SQLBaseCol
PhotoName string
PhotoIdStr string
PhotoId string
ModPriceSegment string
AgeSegment string
Province string
Gender string
MerchantProductId string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
AdPhotoPlayedFiveRatio string
AdPhotoPlayedThreeRatio string
OrderSubmitRoi string
OrderSubmitAmt string
EventOrderSubmitCost string
EventOrderSubmit string
EventOrderPaidRoi string
EventAppInvoked string
EventAddShoppingCart string
ConversionNumCost string
AdEffectivePlayNum string
AdItemClick string
CostTotal string
AdShow string
AdShow1kCost string
Impression string
PhotoClick string
PhotoClickRatio string
Click string
ActionbarClick string
ActionbarClickCost string
EspClickRatio string
ActionRatio string
AdItemClickCount string
EspLivePlayedSeconds string
PlayedThreeSeconds string
Play3sRatio string
PlayedFiveSeconds string
Play5sRatio string
PlayedEnd string
PlayEndRatio string
Share string
Comment string
Likes string
Report string
Block string
ItemNegative string
LiveShare string
LiveComment string
LiveReward string
EffectivePlayCount string
EffectivePlayRatio string
ConversionNum string
ConversionCostEsp string
Roi string
Gmv string
T0Gmv string
T1Gmv string
T3Gmv string
T7Gmv string
T15Gmv string
T30Gmv string
T0Roi string
T1Roi string
T3Roi string
T7Roi string
T15Roi string
T30Roi string
PaiedOrder string
OrderRatio string
T0OrderCnt string
T0OrderCntCost string
T0OrderCntRatio string
T1OrderCnt string
T7OrderCnt string
T15OrderCnt string
T30OrderCnt string
MerchantRecoFans string
T1Retention string
T7Retention string
T15Retention string
T30Retention string
T1RetentionRatio string
T7RetentionRatio string
T15RetentionRatio string
T30RetentionRatio string
ReservationSuccess string
ReservationCost string
StandardLivePlayedStarted string
AdLivePlayCnt string
AdLivePlayCntCost string
LiveAudienceCost string
LiveEventGoodsView string
GoodsClickRatio string
DirectAttrPlatNewBuyerCnt string
T30AttrPlatTotalBuyerCnt string
DirectAttrSellerNewBuyerCnt string
T30AttrSellerTotalBuyerCnt string
T7IndirectOrderAmt string
T7IndirectOrderCnt string
FansT0GmvPerFans string
FansT3GmvPerFans string
FansT7GmvPerFans string
FansT15GmvPerFans string
FansT30GmvPerFans string
RecoFansCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
T0ShopNewBuyerOrderPaymentAmt string
T1ShopNewBuyerOrderPaymentAmt string
T3ShopNewBuyerOrderPaymentAmt string
T7ShopNewBuyerOrderPaymentAmt string
T15ShopNewBuyerOrderPaymentAmt string
T30ShopNewBuyerOrderPaymentAmt string
T0ShopNewBuyerOrderCnt string
T1ShopNewBuyerOrderCnt string
T3ShopNewBuyerOrderCnt string
T7ShopNewBuyerOrderCnt string
T15ShopNewBuyerOrderCnt string
T30ShopNewBuyerOrderCnt string
T1NewBuyerRepurchaseRatio string
T3NewBuyerRepurchaseRatio string
T7NewBuyerRepurchaseRatio string
T15NewBuyerRepurchaseRatio string
T30NewBuyerRepurchaseRatio string
T0ShopNewBuyerRoi string
T1ShopNewBuyerRoi string
T3ShopNewBuyerRoi string
T7ShopNewBuyerRoi string
T15ShopNewBuyerRoi string
T30ShopNewBuyerRoi string
CreateCardOrderCnt string
ForwardTsCreateCardOrderCnt string
CreateCardOrderCost string
ForwardTsCreateCardOrderCost string
ActivateCardOrderCnt string
ForwardTsActivateCardOrderCnt string
ActivateCardOrderCost string
ForwardTsActivateCardOrderCost string
CreateCardOrderRatio string
ForwardTsCreateCardOrderRatio string
ActivateCardOrderCntRatio string
ForwardTsActivateCardOrderRatio string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
}
// TableName 返回表名
func (e *PopulationReport) TableName() string {
return "population_report"
}
// GetCols 获取所有字段名
func (e *PopulationReport) GetCols() *PopulationReportCol {
return &PopulationReportCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
ModPriceSegment: "mod_price_segment",
AgeSegment: "age_segment",
Province: "province",
Gender: "gender",
MerchantProductId: "merchant_product_id",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
AdPhotoPlayedFiveRatio: "ad_photo_played_five_ratio",
AdPhotoPlayedThreeRatio: "ad_photo_played_three_ratio",
OrderSubmitRoi: "order_submit_roi",
OrderSubmitAmt: "order_submit_amt",
EventOrderSubmitCost: "event_order_submit_cost",
EventOrderSubmit: "event_order_submit",
EventOrderPaidRoi: "event_order_paid_roi",
EventAppInvoked: "event_app_invoked",
EventAddShoppingCart: "event_add_shopping_cart",
ConversionNumCost: "conversion_num_cost",
AdEffectivePlayNum: "ad_effective_play_num",
AdItemClick: "ad_item_click",
CostTotal: "cost_total",
AdShow: "ad_show",
AdShow1kCost: "ad_show1k_cost",
Impression: "impression",
PhotoClick: "photo_click",
PhotoClickRatio: "photo_click_ratio",
Click: "click",
ActionbarClick: "actionbar_click",
ActionbarClickCost: "actionbar_click_cost",
EspClickRatio: "esp_click_ratio",
ActionRatio: "action_ratio",
AdItemClickCount: "ad_item_click_count",
EspLivePlayedSeconds: "esp_live_played_seconds",
PlayedThreeSeconds: "played_three_seconds",
Play3sRatio: "play3s_ratio",
PlayedFiveSeconds: "played_five_seconds",
Play5sRatio: "play5s_ratio",
PlayedEnd: "played_end",
PlayEndRatio: "play_end_ratio",
Share: "share",
Comment: "comment",
Likes: "likes",
Report: "report",
Block: "block",
ItemNegative: "item_negative",
LiveShare: "live_share",
LiveComment: "live_comment",
LiveReward: "live_reward",
EffectivePlayCount: "effective_play_count",
EffectivePlayRatio: "effective_play_ratio",
ConversionNum: "conversion_num",
ConversionCostEsp: "conversion_cost_esp",
Roi: "roi",
Gmv: "gmv",
T0Gmv: "t0_gmv",
T1Gmv: "t1_gmv",
T3Gmv: "t3_gmv",
T7Gmv: "t7_gmv",
T15Gmv: "t15_gmv",
T30Gmv: "t30_gmv",
T0Roi: "t0_roi",
T1Roi: "t1_roi",
T3Roi: "t3_roi",
T7Roi: "t7_roi",
T15Roi: "t15_roi",
T30Roi: "t30_roi",
PaiedOrder: "paied_order",
OrderRatio: "order_ratio",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
T0OrderCntRatio: "t0_order_cnt_ratio",
T1OrderCnt: "t1_order_cnt",
T7OrderCnt: "t7_order_cnt",
T15OrderCnt: "t15_order_cnt",
T30OrderCnt: "t30_order_cnt",
MerchantRecoFans: "merchant_reco_fans",
T1Retention: "t1_retention",
T7Retention: "t7_retention",
T15Retention: "t15_retention",
T30Retention: "t30_retention",
T1RetentionRatio: "t1_retention_ratio",
T7RetentionRatio: "t7_retention_ratio",
T15RetentionRatio: "t15_retention_ratio",
T30RetentionRatio: "t30_retention_ratio",
ReservationSuccess: "reservation_success",
ReservationCost: "reservation_cost",
StandardLivePlayedStarted: "standard_live_played_started",
AdLivePlayCnt: "ad_live_play_cnt",
AdLivePlayCntCost: "ad_live_play_cnt_cost",
LiveAudienceCost: "live_audience_cost",
LiveEventGoodsView: "live_event_goods_view",
GoodsClickRatio: "goods_click_ratio",
DirectAttrPlatNewBuyerCnt: "direct_attr_plat_new_buyer_cnt",
T30AttrPlatTotalBuyerCnt: "t30_attr_plat_total_buyer_cnt",
DirectAttrSellerNewBuyerCnt: "direct_attr_seller_new_buyer_cnt",
T30AttrSellerTotalBuyerCnt: "t30_attr_seller_total_buyer_cnt",
T7IndirectOrderAmt: "t7_indirect_order_amt",
T7IndirectOrderCnt: "t7_indirect_order_cnt",
FansT0GmvPerFans: "fans_t0_gmv_per_fans",
FansT3GmvPerFans: "fans_t3_gmv_per_fans",
FansT7GmvPerFans: "fans_t7_gmv_per_fans",
FansT15GmvPerFans: "fans_t15_gmv_per_fans",
FansT30GmvPerFans: "fans_t30_gmv_per_fans",
RecoFansCost: "reco_fans_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
T0ShopNewBuyerOrderPaymentAmt: "t0_shop_new_buyer_order_payment_amt",
T1ShopNewBuyerOrderPaymentAmt: "t1_shop_new_buyer_order_payment_amt",
T3ShopNewBuyerOrderPaymentAmt: "t3_shop_new_buyer_order_payment_amt",
T7ShopNewBuyerOrderPaymentAmt: "t7_shop_new_buyer_order_payment_amt",
T15ShopNewBuyerOrderPaymentAmt: "t15_shop_new_buyer_order_payment_amt",
T30ShopNewBuyerOrderPaymentAmt: "t30_shop_new_buyer_order_payment_amt",
T0ShopNewBuyerOrderCnt: "t0_shop_new_buyer_order_cnt",
T1ShopNewBuyerOrderCnt: "t1_shop_new_buyer_order_cnt",
T3ShopNewBuyerOrderCnt: "t3_shop_new_buyer_order_cnt",
T7ShopNewBuyerOrderCnt: "t7_shop_new_buyer_order_cnt",
T15ShopNewBuyerOrderCnt: "t15_shop_new_buyer_order_cnt",
T30ShopNewBuyerOrderCnt: "t30_shop_new_buyer_order_cnt",
T1NewBuyerRepurchaseRatio: "t1_new_buyer_repurchase_ratio",
T3NewBuyerRepurchaseRatio: "t3_new_buyer_repurchase_ratio",
T7NewBuyerRepurchaseRatio: "t7_new_buyer_repurchase_ratio",
T15NewBuyerRepurchaseRatio: "t15_new_buyer_repurchase_ratio",
T30NewBuyerRepurchaseRatio: "t30_new_buyer_repurchase_ratio",
T0ShopNewBuyerRoi: "t0_shop_new_buyer_roi",
T1ShopNewBuyerRoi: "t1_shop_new_buyer_roi",
T3ShopNewBuyerRoi: "t3_shop_new_buyer_roi",
T7ShopNewBuyerRoi: "t7_shop_new_buyer_roi",
T15ShopNewBuyerRoi: "t15_shop_new_buyer_roi",
T30ShopNewBuyerRoi: "t30_shop_new_buyer_roi",
CreateCardOrderCnt: "create_card_order_cnt",
ForwardTsCreateCardOrderCnt: "forward_ts_create_card_order_cnt",
CreateCardOrderCost: "create_card_order_cost",
ForwardTsCreateCardOrderCost: "forward_ts_create_card_order_cost",
ActivateCardOrderCnt: "activate_card_order_cnt",
ForwardTsActivateCardOrderCnt: "forward_ts_activate_card_order_cnt",
ActivateCardOrderCost: "activate_card_order_cost",
ForwardTsActivateCardOrderCost: "forward_ts_activate_card_order_cost",
CreateCardOrderRatio: "create_card_order_ratio",
ForwardTsCreateCardOrderRatio: "forward_ts_create_card_order_ratio",
ActivateCardOrderCntRatio: "activate_card_order_cnt_ratio",
ForwardTsActivateCardOrderRatio: "forward_ts_activate_card_order_ratio",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
}
}

View File

@@ -1,181 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// StorewideReportDetail 广告效果指标表实体
type StorewideReportDetail struct {
beans.SQLBaseDO `orm:",inherit"`
// 订单金额相关字段
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
// 素材类型字段
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型视频HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE图集ATLAS长图ATLAS_VERTICAL"`
// 直播相关字段
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
// 图片相关字段
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
// 封面相关字段
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
// 商品卡点击相关字段
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
// 净成交相关字段
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
// 视频相关字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
// 行为相关字段
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
// 商品相关字段
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
// 花费相关字段
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
// 行为率字段
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
// 当日 GMV 相关字段
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
// 当日订单相关字段
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
// 智能优惠券相关字段
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
// 直播观看相关字段
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
// 商品入口点击相关字段
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
// 曝光相关字段
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
// 报告日期字段
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
// 广告计划相关字段
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
// 广告单元相关字段
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
// 广告创意相关字段
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
}
// StorewideReportDetailCol 广告效果指标表表字段定义
type StorewideReportDetailCol struct {
beans.SQLBaseCol
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemCardClkCnt string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
AdItemClick string
MerchantProductId string
CostTotal string
EspClickRatio string
T0Gmv string
T0Roi string
T0OrderCnt string
T0OrderCntCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
}
// TableName 返回表名
func (e *StorewideReportDetail) TableName() string {
return "storewide_report_detail"
}
// GetCols 获取所有字段名
func (e *StorewideReportDetail) GetCols() *StorewideReportDetailCol {
return &StorewideReportDetailCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemCardClkCnt: "item_card_clk_cnt",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
EspClickRatio: "esp_click_ratio",
T0Gmv: "t0_gmv",
T0Roi: "t0_roi",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
}
}

View File

@@ -1,141 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// StorewideReportSum 广告效果指标表实体
type StorewideReportSum struct {
beans.SQLBaseDO `orm:",inherit"`
// 新增字段
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
// 原有字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
}
// StorewideReportSumCol 广告效果指标表表字段定义
type StorewideReportSumCol struct {
beans.SQLBaseCol
T0OrderPaymentAmt string
CreativeMaterialType string
LiveName string
AuthorId string
PicUrl string
PicName string
PicId string
CoverUrl string
CoverId string
ItemCardClkCnt string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoIdStr string
PhotoId string
AdItemClick string
MerchantProductId string
CostTotal string
EspClickRatio string
T0Gmv string
T0Roi string
T0OrderCnt string
T0OrderCntCost string
QcpxWhiteboxDirectOrderPaymentAmt string
QcpxWhiteboxDirectOrderCnt string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
CampaignId string
CampaignName string
UnitId string
UnitName string
CreativeId string
CreativeName string
}
// TableName 返回表名
func (e *StorewideReportSum) TableName() string {
return "storewide_report_sum"
}
// GetCols 获取所有字段名
func (e *StorewideReportSum) GetCols() *StorewideReportSumCol {
return &StorewideReportSumCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
T0OrderPaymentAmt: "t0_order_payment_amt",
CreativeMaterialType: "creative_material_type",
LiveName: "live_name",
AuthorId: "author_id",
PicUrl: "pic_url",
PicName: "pic_name",
PicId: "pic_id",
CoverUrl: "cover_url",
CoverId: "cover_id",
ItemCardClkCnt: "item_card_clk_cnt",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoIdStr: "photo_id_str",
PhotoId: "photo_id",
AdItemClick: "ad_item_click",
MerchantProductId: "merchant_product_id",
CostTotal: "cost_total",
EspClickRatio: "esp_click_ratio",
T0Gmv: "t0_gmv",
T0Roi: "t0_roi",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
QcpxWhiteboxDirectOrderPaymentAmt: "qcpx_whitebox_direct_order_payment_amt",
QcpxWhiteboxDirectOrderCnt: "qcpx_whitebox_direct_order_cnt",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
CampaignId: "campaign_id",
CampaignName: "campaign_name",
UnitId: "unit_id",
UnitName: "unit_name",
CreativeId: "creative_id",
CreativeName: "creative_name",
}
}

View File

@@ -8,6 +8,8 @@ type SyncTaskLog struct {
Id int64 `orm:"Id" json:"Id" description:"主键id"`
TaskID string `orm:"task_id" json:"taskId" description:"任务唯一标识"`
TaskType string `orm:"task_type" json:"taskType" description:"任务类型"`
PlatformCode string `orm:"platform_code" json:"platformCode" description:"平台编码"`
InterfaceCode string `orm:"interface_code" json:"interfaceCode" description:"接口编码"`
AdvertiserID int64 `orm:"advertiser_id" json:"advertiserId" description:"广告主ID"`
StartTime interface{} `orm:"start_time" json:"startTime" description:"数据开始时间"`
EndTime interface{} `orm:"end_time" json:"endTime" description:"数据结束时间"`

View File

@@ -1,133 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// TaskReport 调控任务数据实体
type TaskReport struct {
beans.SQLBaseDO `orm:",inherit"`
// 转化率相关字段
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
// 视频信息字段
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
// 核心指标字段
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
// 粉丝 GMV 字段
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
// 粉丝 ROI 字段
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
// 全站数据字段
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
// 时间字段
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间格式YYYY-MM-DD"`
}
// TaskReportCol 调控任务数据表字段定义
type TaskReportCol struct {
beans.SQLBaseCol
ItemOrderConversionRatio string
ItemCardClickRatio string
ItemCardClkCnt string
LivePlayCntCost string
AdMerchantFollowCost string
AdMerchantFollow string
NetT0OrderCnt string
NetT0Roi string
NetT0Gmv string
PhotoName string
PhotoId string
CostTotal string
T0Gmv string
T0Roi string
T0OrderCnt string
T0OrderCntCost string
FansT0Gmv string
FansT1Gmv string
FansT7Gmv string
FansT15Gmv string
FansT30Gmv string
FansT0Roi string
FansT1Roi string
FansT7Roi string
FansT15Roi string
FansT30Roi string
LivePlayCnt string
ItemEntranceClkCnt string
ShowCnt string
ReportDateStr string
}
// TableName 返回表名
func (e *TaskReport) TableName() string {
return "task_report"
}
// GetCols 获取所有字段名
func (e *TaskReport) GetCols() *TaskReportCol {
return &TaskReportCol{
SQLBaseCol: beans.SQLBaseCol{
Id: "id",
CreatedAt: "created_at",
UpdatedAt: "updated_at",
},
ItemOrderConversionRatio: "item_order_conversion_ratio",
ItemCardClickRatio: "item_card_click_ratio",
ItemCardClkCnt: "item_card_clk_cnt",
LivePlayCntCost: "live_play_cnt_cost",
AdMerchantFollowCost: "ad_merchant_follow_cost",
AdMerchantFollow: "ad_merchant_follow",
NetT0OrderCnt: "net_t0_order_cnt",
NetT0Roi: "net_t0_roi",
NetT0Gmv: "net_t0_gmv",
PhotoName: "photo_name",
PhotoId: "photo_id",
CostTotal: "cost_total",
T0Gmv: "t0_gmv",
T0Roi: "t0_roi",
T0OrderCnt: "t0_order_cnt",
T0OrderCntCost: "t0_order_cnt_cost",
FansT0Gmv: "fans_t0_gmv",
FansT1Gmv: "fans_t1_gmv",
FansT7Gmv: "fans_t7_gmv",
FansT15Gmv: "fans_t15_gmv",
FansT30Gmv: "fans_t30_gmv",
FansT0Roi: "fans_t0_roi",
FansT1Roi: "fans_t1_roi",
FansT7Roi: "fans_t7_roi",
FansT15Roi: "fans_t15_roi",
FansT30Roi: "fans_t30_roi",
LivePlayCnt: "live_play_cnt",
ItemEntranceClkCnt: "item_entrance_clk_cnt",
ShowCnt: "show_cnt",
ReportDateStr: "report_date_str",
}
}

View File

@@ -1,198 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// UnitReportDetail 广告效果指标详情表实体
type UnitReportDetail struct {
beans.SQLBaseDO `orm:",inherit"`
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型视频HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE图集ATLAS长图ATLAS_VERTICAL"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间,"0-500", "501-1000", "1001-1500", "1501-2000", "2001-2500", "2501-3000", "3001-3500", "3501-4000", "4001-4500", "4501-5000", "5001-5500", "5501+", "未知""`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"0-17", "18-23", "24-30", "31-40", "41-49", "50+","未知""`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"男,女,未知三种类型"`
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本(回传时间)"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日累计订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际 ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// TableName 返回表名
func (e *UnitReportDetail) TableName() string {
return "unit_report_detail"
}

View File

@@ -1,199 +0,0 @@
package copydata
import "gitea.com/red-future/common/beans"
// UnitReportSum 广告效果指标表实体
type UnitReportSum struct {
beans.SQLBaseDO `orm:",inherit"`
// 基础字段
T0OrderPaymentAmt *float64 `orm:"t0_order_payment_amt" json:"t0OrderPaymentAmt" description:"当日总成交订单金额"`
CreativeMaterialType string `orm:"creative_material_type" json:"creativeMaterialType" description:"视频素材类型视频HORIZONTAL_SCREEN, VERTICAL_SCREEN, UNKNOWN_TYPE图集ATLAS长图ATLAS_VERTICAL"`
LiveName string `orm:"live_name" json:"liveName" description:"直播间名称"`
AuthorId string `orm:"author_id" json:"authorId" description:"直播用户快手 Id"`
PicUrl string `orm:"pic_url" json:"picUrl" description:"图片 URL"`
PicName string `orm:"pic_name" json:"picName" description:"图片名称"`
PicId string `orm:"pic_id" json:"picId" description:"图片 Id"`
CoverUrl string `orm:"cover_url" json:"coverUrl" description:"封面 URL"`
CoverId *int64 `orm:"cover_id" json:"coverId" description:"封面 Id"`
ItemOrderConversionRatio *float64 `orm:"item_order_conversion_ratio" json:"itemOrderConversionRatio" description:"转化率"`
ItemCardClickRatio *float64 `orm:"item_card_click_ratio" json:"itemCardClickRatio" description:"点击率"`
ItemCardClkCnt *int64 `orm:"item_card_clk_cnt" json:"itemCardClkCnt" description:"商品卡点击数"`
LivePlayCntCost *float64 `orm:"live_play_cnt_cost" json:"livePlayCntCost" description:"直播间观看成本"`
AdMerchantFollowCost *float64 `orm:"ad_merchant_follow_cost" json:"adMerchantFollowCost" description:"涨粉成本"`
AdMerchantFollow *int64 `orm:"ad_merchant_follow" json:"adMerchantFollow" description:"涨粉数"`
NetT0OrderCnt *int64 `orm:"net_t0_order_cnt" json:"netT0OrderCnt" description:"当日累计净成交订单数"`
NetT0Roi *float64 `orm:"net_t0_roi" json:"netT0Roi" description:"净成交 ROI"`
NetT0Gmv *float64 `orm:"net_t0_gmv" json:"netT0Gmv" description:"净成交 GMV"`
PhotoName string `orm:"photo_name" json:"photoName" description:"视频名称"`
PhotoIdStr string `orm:"photo_id_str" json:"photoIdStr" description:"视频 id"`
PhotoId string `orm:"photo_id" json:"photoId" description:"视频 id"`
ModPriceSegment string `orm:"mod_price_segment" json:"modPriceSegment" description:"设备价格区间,"0-500", "501-1000", "1001-1500", "1501-2000", "2001-2500", "2501-3000", "3001-3500", "3501-4000", "4001-4500", "4501-5000", "5001-5500", "5501+", "未知""`
AgeSegment string `orm:"age_segment" json:"ageSegment" description:"年龄段"0-17", "18-23", "24-30", "31-40", "41-49", "50+","未知""`
Province string `orm:"province" json:"province" description:"省份名称"`
Gender string `orm:"gender" json:"gender" description:"男,女,未知三种类型"`
AdPhotoPlayedFiveRatio *float64 `orm:"ad_photo_played_five_ratio" json:"adPhotoPlayedFiveRatio" description:"作品 5 秒播放率"`
AdPhotoPlayedThreeRatio *float64 `orm:"ad_photo_played_three_ratio" json:"adPhotoPlayedThreeRatio" description:"作品 3 秒播放率"`
OrderSubmitRoi *float64 `orm:"order_submit_roi" json:"orderSubmitRoi" description:"订单提交 ROI"`
OrderSubmitAmt *int64 `orm:"order_submit_amt" json:"orderSubmitAmt" description:"外部订单金额"`
EventOrderSubmitCost *float64 `orm:"event_order_submit_cost" json:"eventOrderSubmitCost" description:"订单提交成本"`
EventOrderSubmit *int64 `orm:"event_order_submit" json:"eventOrderSubmit" description:"订单提交数"`
EventOrderPaidRoi *float64 `orm:"event_order_paid_roi" json:"eventOrderPaidRoi" description:"订单支付率"`
EventAppInvoked *int64 `orm:"event_app_invoked" json:"eventAppInvoked" description:"唤起应用数"`
EventAddShoppingCart *int64 `orm:"event_add_shopping_cart" json:"eventAddShoppingCart" description:"添加购物车次数"`
ConversionNumCost *float64 `orm:"conversion_num_cost" json:"conversionNumCost" description:"转化成本(回传时间)"`
AdEffectivePlayNum *int64 `orm:"ad_effective_play_num" json:"adEffectivePlayNum" description:"有效播放数"`
AdItemClick *int64 `orm:"ad_item_click" json:"adItemClick" description:"行为数"`
MerchantProductId string `orm:"merchant_product_id" json:"merchantProductId" description:"商品 ID"`
CostTotal *float64 `orm:"cost_total" json:"costTotal" description:"花费"`
AdShow *int64 `orm:"ad_show" json:"adShow" description:"曝光数"`
AdShow1kCost *float64 `orm:"ad_show1k_cost" json:"adShow1kCost" description:"平均千次广告曝光花费"`
Impression *int64 `orm:"impression" json:"impression" description:"封面曝光数"`
PhotoClick *int64 `orm:"photo_click" json:"photoClick" description:"封面点击数"`
PhotoClickRatio *float64 `orm:"photo_click_ratio" json:"photoClickRatio" description:"封面点击率"`
Click *int64 `orm:"click" json:"click" description:"素材曝光数"`
ActionbarClick *int64 `orm:"actionbar_click" json:"actionbarClick" description:"行为数"`
ActionbarClickCost *float64 `orm:"actionbar_click_cost" json:"actionbarClickCost" description:"行为成本"`
EspClickRatio *float64 `orm:"esp_click_ratio" json:"espClickRatio" description:"行为率"`
ActionRatio *float64 `orm:"action_ratio" json:"actionRatio" description:"素材点击率"`
AdItemClickCount *int64 `orm:"ad_item_click_count" json:"adItemClickCount" description:"预约组件点击数"`
EspLivePlayedSeconds *int64 `orm:"esp_live_played_seconds" json:"espLivePlayedSeconds" description:"直播平均观看时长"`
PlayedThreeSeconds *int64 `orm:"played_three_seconds" json:"playedThreeSeconds" description:"作品 3 秒播放数"`
Play3sRatio *float64 `orm:"play3s_ratio" json:"play3sRatio" description:"作品 3 秒播放率"`
PlayedFiveSeconds *int64 `orm:"played_five_seconds" json:"playedFiveSeconds" description:"作品 5 秒播放数"`
Play5sRatio *float64 `orm:"play5s_ratio" json:"play5sRatio" description:"作品 5 秒播放率"`
PlayedEnd *int64 `orm:"played_end" json:"playedEnd" description:"作品完播数"`
PlayEndRatio *float64 `orm:"play_end_ratio" json:"playEndRatio" description:"作品完播率"`
Share *int64 `orm:"share" json:"share" description:"作品分享数"`
Comment *int64 `orm:"comment" json:"comment" description:"作品评论数"`
Likes *int64 `orm:"likes" json:"likes" description:"作品点赞数"`
Report *int64 `orm:"report" json:"report" description:"作品举报数"`
Block *int64 `orm:"block" json:"block" description:"作品拉黑数"`
ItemNegative *int64 `orm:"item_negative" json:"itemNegative" description:"详情页减少此类作品数"`
LiveShare *int64 `orm:"live_share" json:"liveShare" description:"直播送礼数"`
LiveComment *int64 `orm:"live_comment" json:"liveComment" description:"直播评论数"`
LiveReward *int64 `orm:"live_reward" json:"liveReward" description:"直播送礼数"`
EffectivePlayCount *int64 `orm:"effective_play_count" json:"effectivePlayCount" description:"有效播放数"`
EffectivePlayRatio *float64 `orm:"effective_play_ratio" json:"effectivePlayRatio" description:"有效播放率"`
ConversionNum *int64 `orm:"conversion_num" json:"conversionNum" description:"转化数"`
ConversionCostEsp *float64 `orm:"conversion_cost_esp" json:"conversionCostEsp" description:"转化成本"`
Roi *float64 `orm:"roi" json:"roi" description:"直接 ROI"`
Gmv *float64 `orm:"gmv" json:"gmv" description:"直接 GMV"`
T0Gmv *float64 `orm:"t0_gmv" json:"t0Gmv" description:"当日累计 GMV"`
T1Gmv *float64 `orm:"t1_gmv" json:"t1Gmv" description:"次日累计 GMV"`
T7Gmv *float64 `orm:"t7_gmv" json:"t7Gmv" description:"7 日累计 GMV"`
T15Gmv *float64 `orm:"t15_gmv" json:"t15Gmv" description:"15 日累计 GMV"`
T30Gmv *float64 `orm:"t30_gmv" json:"t30Gmv" description:"30 日累计 GMV"`
T0Roi *float64 `orm:"t0_roi" json:"t0Roi" description:"当日累计 ROI"`
T1Roi *float64 `orm:"t1_roi" json:"t1Roi" description:"次日累计 ROI"`
T7Roi *float64 `orm:"t7_roi" json:"t7Roi" description:"7 日累计 ROI"`
T15Roi *float64 `orm:"t15_roi" json:"t15Roi" description:"15 日累计 ROI"`
T30Roi *float64 `orm:"t30_roi" json:"t30Roi" description:"30 日累计 ROI"`
PaiedOrder *int64 `orm:"paied_order" json:"paiedOrder" description:"直接订单数"`
OrderRatio *float64 `orm:"order_ratio" json:"orderRatio" description:"直接下单率"`
T0OrderCnt *int64 `orm:"t0_order_cnt" json:"t0OrderCnt" description:"当日累计订单数"`
T0OrderCntCost *float64 `orm:"t0_order_cnt_cost" json:"t0OrderCntCost" description:"当日累计订单成本"`
T0OrderCntRatio *float64 `orm:"t0_order_cnt_ratio" json:"t0OrderCntRatio" description:"累计订单下单率"`
T1OrderCnt *int64 `orm:"t1_order_cnt" json:"t1OrderCnt" description:"次日累计订单数"`
T7OrderCnt *int64 `orm:"t7_order_cnt" json:"t7OrderCnt" description:"7 日累计订单数"`
T15OrderCnt *int64 `orm:"t15_order_cnt" json:"t15OrderCnt" description:"15 日累计订单数"`
T30OrderCnt *int64 `orm:"t30_order_cnt" json:"t30OrderCnt" description:"30 日累计订单数"`
MerchantRecoFans *int64 `orm:"merchant_reco_fans" json:"merchantRecoFans" description:"涨粉数"`
T1Retention *float64 `orm:"t1_retention" json:"t1Retention" description:"次日涨粉留存数"`
T7Retention *float64 `orm:"t7_retention" json:"t7Retention" description:"7 日涨粉留存数"`
T15Retention *float64 `orm:"t15_retention" json:"t15Retention" description:"15 日涨粉留存数"`
T30Retention *float64 `orm:"t30_retention" json:"t30Retention" description:"30 日涨粉留存数"`
T1RetentionRatio *float64 `orm:"t1_retention_ratio" json:"t1RetentionRatio" description:"次日涨粉留存率"`
T7RetentionRatio *float64 `orm:"t7_retention_ratio" json:"t7RetentionRatio" description:"7 日涨粉留存率"`
T15RetentionRatio *float64 `orm:"t15_retention_ratio" json:"t15RetentionRatio" description:"15 日涨粉留存率"`
T30RetentionRatio *float64 `orm:"t30_retention_ratio" json:"t30RetentionRatio" description:"30 日涨粉留存率"`
ReservationSuccess *int64 `orm:"reservation_success" json:"reservationSuccess" description:"直播预约成功数"`
ReservationCost *float64 `orm:"reservation_cost" json:"reservationCost" description:"直播预约成功成本"`
StandardLivePlayedStarted *int64 `orm:"standard_live_played_started" json:"standardLivePlayedStarted" description:"直播观看数"`
AdLivePlayCnt *int64 `orm:"ad_live_play_cnt" json:"adLivePlayCnt" description:"直播间人气数"`
AdLivePlayCntCost *float64 `orm:"ad_live_play_cnt_cost" json:"adLivePlayCntCost" description:"直播间人气成本"`
LiveAudienceCost *float64 `orm:"live_audience_cost" json:"liveAudienceCost" description:"直播观看成本"`
LiveEventGoodsView *int64 `orm:"live_event_goods_view" json:"liveEventGoodsView" description:"直播间商品点击数"`
GoodsClickRatio *float64 `orm:"goods_click_ratio" json:"goodsClickRatio" description:"直播间商品点击率"`
DirectAttrPlatNewBuyerCnt *int64 `orm:"direct_attr_plat_new_buyer_cnt" json:"directAttrPlatNewBuyerCnt" description:"直接平台新客"`
T30AttrPlatTotalBuyerCnt *int64 `orm:"t30_attr_plat_total_buyer_cnt" json:"t30AttrPlatTotalBuyerCnt" description:"30 日累计平台新客"`
DirectAttrSellerNewBuyerCnt *int64 `orm:"direct_attr_seller_new_buyer_cnt" json:"directAttrSellerNewBuyerCnt" description:"直接店铺新客"`
T30AttrSellerTotalBuyerCnt *int64 `orm:"t30_attr_seller_total_buyer_cnt" json:"t30AttrSellerTotalBuyerCnt" description:"30 日累计店铺新客"`
T3Gmv *float64 `orm:"t3_gmv" json:"t3Gmv" description:"3 日累计 GMV"`
T3OrderCnt *int64 `orm:"t3_order_cnt" json:"t3OrderCnt" description:"3 日累计订单数"`
T3Roi *float64 `orm:"t3_roi" json:"t3Roi" description:"3 日累计 ROI"`
T7IndirectOrderAmt *float64 `orm:"t7_indirect_order_amt" json:"t7IndirectOrderAmt" description:"7 日间接订单金额"`
T7IndirectOrderCnt *int64 `orm:"t7_indirect_order_cnt" json:"t7IndirectOrderCnt" description:"7 日间接订单数"`
FansT0GmvPerFans *float64 `orm:"fans_t0_gmv_per_fans" json:"fansT0GmvPerFans" description:"新增粉丝人均销售额"`
FansT3GmvPerFans *float64 `orm:"fans_t3_gmv_per_fans" json:"fansT3GmvPerFans" description:"3 日新增粉丝人均销售额"`
FansT7GmvPerFans *float64 `orm:"fans_t7_gmv_per_fans" json:"fansT7GmvPerFans" description:"7 日新增粉丝人均销售额"`
FansT15GmvPerFans *float64 `orm:"fans_t15_gmv_per_fans" json:"fansT15GmvPerFans" description:"15 日新增粉丝人均销售额"`
FansT30GmvPerFans *float64 `orm:"fans_t30_gmv_per_fans" json:"fansT30GmvPerFans" description:"30 日新增粉丝人均销售额"`
RecoFansCost *float64 `orm:"reco_fans_cost" json:"recoFansCost" description:"涨粉成本"`
QcpxWhiteboxDirectOrderPaymentAmt *float64 `orm:"qcpx_whitebox_direct_order_payment_amt" json:"qcpxWhiteboxDirectOrderPaymentAmt" description:"智能优惠券订单 GMV"`
QcpxWhiteboxDirectOrderCnt *int64 `orm:"qcpx_whitebox_direct_order_cnt" json:"qcpxWhiteboxDirectOrderCnt" description:"智能优惠券订单数"`
FansT0Gmv *float64 `orm:"fans_t0_gmv" json:"fansT0Gmv" description:"涨粉当日 GMV"`
FansT1Gmv *float64 `orm:"fans_t1_gmv" json:"fansT1Gmv" description:"涨粉次日 GMV"`
FansT7Gmv *float64 `orm:"fans_t7_gmv" json:"fansT7Gmv" description:"涨粉 7 日 GMV"`
FansT15Gmv *float64 `orm:"fans_t15_gmv" json:"fansT15Gmv" description:"涨粉 15 日 GMV"`
FansT30Gmv *float64 `orm:"fans_t30_gmv" json:"fansT30Gmv" description:"涨粉 30 日 GMV"`
FansT0Roi *float64 `orm:"fans_t0_roi" json:"fansT0Roi" description:"涨粉当日 ROI"`
FansT1Roi *float64 `orm:"fans_t1_roi" json:"fansT1Roi" description:"涨粉次日 ROI"`
FansT7Roi *float64 `orm:"fans_t7_roi" json:"fansT7Roi" description:"涨粉 7 日 ROI"`
FansT15Roi *float64 `orm:"fans_t15_roi" json:"fansT15Roi" description:"涨粉 15 日 ROI"`
FansT30Roi *float64 `orm:"fans_t30_roi" json:"fansT30Roi" description:"涨粉 30 日 ROI"`
T0ShopNewBuyerOrderPaymentAmt *float64 `orm:"t0_shop_new_buyer_order_payment_amt" json:"t0ShopNewBuyerOrderPaymentAmt" description:"当日新客 GMV"`
T1ShopNewBuyerOrderPaymentAmt *float64 `orm:"t1_shop_new_buyer_order_payment_amt" json:"t1ShopNewBuyerOrderPaymentAmt" description:"投后 1 日新客 GMV"`
T3ShopNewBuyerOrderPaymentAmt *float64 `orm:"t3_shop_new_buyer_order_payment_amt" json:"t3ShopNewBuyerOrderPaymentAmt" description:"投后 3 日新客 GMV"`
T7ShopNewBuyerOrderPaymentAmt *float64 `orm:"t7_shop_new_buyer_order_payment_amt" json:"t7ShopNewBuyerOrderPaymentAmt" description:"投后 7 日新客 GMV"`
T15ShopNewBuyerOrderPaymentAmt *float64 `orm:"t15_shop_new_buyer_order_payment_amt" json:"t15ShopNewBuyerOrderPaymentAmt" description:"投后 15 日新客 GMV"`
T30ShopNewBuyerOrderPaymentAmt *float64 `orm:"t30_shop_new_buyer_order_payment_amt" json:"t30ShopNewBuyerOrderPaymentAmt" description:"投后 30 日新客 GMV"`
T0ShopNewBuyerOrderCnt *int64 `orm:"t0_shop_new_buyer_order_cnt" json:"t0ShopNewBuyerOrderCnt" description:"当日新客成交订单量"`
T1ShopNewBuyerOrderCnt *int64 `orm:"t1_shop_new_buyer_order_cnt" json:"t1ShopNewBuyerOrderCnt" description:"投后 1 日新客成交订单量"`
T3ShopNewBuyerOrderCnt *int64 `orm:"t3_shop_new_buyer_order_cnt" json:"t3ShopNewBuyerOrderCnt" description:"投后 3 日新客成交订单量"`
T7ShopNewBuyerOrderCnt *int64 `orm:"t7_shop_new_buyer_order_cnt" json:"t7ShopNewBuyerOrderCnt" description:"投后 7 日新客成交订单量"`
T15ShopNewBuyerOrderCnt *int64 `orm:"t15_shop_new_buyer_order_cnt" json:"t15ShopNewBuyerOrderCnt" description:"投后 15 日新客成交订单量"`
T30ShopNewBuyerOrderCnt *int64 `orm:"t30_shop_new_buyer_order_cnt" json:"t30ShopNewBuyerOrderCnt" description:"投后 30 日新客成交订单量"`
T1NewBuyerRepurchaseRatio *float64 `orm:"t1_new_buyer_repurchase_ratio" json:"t1NewBuyerRepurchaseRatio" description:"投后 1 日新客复购率"`
T3NewBuyerRepurchaseRatio *float64 `orm:"t3_new_buyer_repurchase_ratio" json:"t3NewBuyerRepurchaseRatio" description:"投后 3 日新客复购率"`
T7NewBuyerRepurchaseRatio *float64 `orm:"t7_new_buyer_repurchase_ratio" json:"t7NewBuyerRepurchaseRatio" description:"投后 7 日新客复购率"`
T15NewBuyerRepurchaseRatio *float64 `orm:"t15_new_buyer_repurchase_ratio" json:"t15NewBuyerRepurchaseRatio" description:"投后 15 日新客复购率"`
T30NewBuyerRepurchaseRatio *float64 `orm:"t30_new_buyer_repurchase_ratio" json:"t30NewBuyerRepurchaseRatio" description:"投后 30 日新客复购率"`
T0ShopNewBuyerRoi *float64 `orm:"t0_shop_new_buyer_roi" json:"t0ShopNewBuyerRoi" description:"投后当日新客 ROI"`
T1ShopNewBuyerRoi *float64 `orm:"t1_shop_new_buyer_roi" json:"t1ShopNewBuyerRoi" description:"投后 1 日新客 ROI"`
T3ShopNewBuyerRoi *float64 `orm:"t3_shop_new_buyer_roi" json:"t3ShopNewBuyerRoi" description:"投后 3 日新客 ROI"`
T7ShopNewBuyerRoi *float64 `orm:"t7_shop_new_buyer_roi" json:"t7ShopNewBuyerRoi" description:"投后 7 日新客 ROI"`
T15ShopNewBuyerRoi *float64 `orm:"t15_shop_new_buyer_roi" json:"t15ShopNewBuyerRoi" description:"投后 15 日新客 ROI"`
T30ShopNewBuyerRoi *float64 `orm:"t30_shop_new_buyer_roi" json:"t30ShopNewBuyerRoi" description:"投后 30 日新客 ROI"`
CreateCardOrderCnt *int64 `orm:"create_card_order_cnt" json:"createCardOrderCnt" description:"有效制卡订单数(回传时间)"`
ForwardTsCreateCardOrderCnt *int64 `orm:"forward_ts_create_card_order_cnt" json:"forwardTsCreateCardOrderCnt" description:"有效制卡订单数(计费时间)"`
CreateCardOrderCost *float64 `orm:"create_card_order_cost" json:"createCardOrderCost" description:"有效制卡订单成本(回传时间)"`
ForwardTsCreateCardOrderCost *float64 `orm:"forward_ts_create_card_order_cost" json:"forwardTsCreateCardOrderCost" description:"有效制卡订单成本(计费时间)"`
ActivateCardOrderCnt *int64 `orm:"activate_card_order_cnt" json:"activateCardOrderCnt" description:"电话卡激活订单数(回传时间)"`
ForwardTsActivateCardOrderCnt *int64 `orm:"forward_ts_activate_card_order_cnt" json:"forwardTsActivateCardOrderCnt" description:"电话卡激活订单数(计费时间)"`
ActivateCardOrderCost *float64 `orm:"activate_card_order_cost" json:"activateCardOrderCost" description:"电话卡激活订单成本(回传时间)"`
ForwardTsActivateCardOrderCost *float64 `orm:"forward_ts_activate_card_order_cost" json:"forwardTsActivateCardOrderCost" description:"电话卡激活订单成本(计费时间)"`
CreateCardOrderRatio *float64 `orm:"create_card_order_ratio" json:"createCardOrderRatio" description:"有效制卡订单率(回传时间)"`
ForwardTsCreateCardOrderRatio *float64 `orm:"forward_ts_create_card_order_ratio" json:"forwardTsCreateCardOrderRatio" description:"有效制卡订单率(计费时间)"`
ActivateCardOrderCntRatio *float64 `orm:"activate_card_order_cnt_ratio" json:"activateCardOrderCntRatio" description:"电话卡激活率(回传时间)"`
ForwardTsActivateCardOrderRatio *float64 `orm:"forward_ts_activate_card_order_ratio" json:"forwardTsActivateCardOrderRatio" description:"电话卡激活率(计费时间)"`
LivePlayCnt *int64 `orm:"live_play_cnt" json:"livePlayCnt" description:"全站直播观看数"`
ItemEntranceClkCnt *int64 `orm:"item_entrance_clk_cnt" json:"itemEntranceClkCnt" description:"小黄车点击数"`
ShowCnt *int64 `orm:"show_cnt" json:"showCnt" description:"全站曝光"`
ReportDateStr string `orm:"report_date_str" json:"reportDateStr" description:"时间"`
CampaignId *int64 `orm:"campaign_id" json:"campaignId" description:"计划 ID"`
CampaignName string `orm:"campaign_name" json:"campaignName" description:"计划名称"`
UnitId *int64 `orm:"unit_id" json:"unitId" description:"单元 ID"`
UnitName string `orm:"unit_name" json:"unitName" description:"单元名称"`
CreativeId *int64 `orm:"creative_id" json:"creativeId" description:"创意 ID"`
CreativeName string `orm:"creative_name" json:"creativeName" description:"创意名称"`
CidActualRoiAfterSubsidy *float64 `orm:"cid_actual_roi_after_subsidy" json:"cidActualRoiAfterSubsidy" description:"补贴后实际 ROI"`
CidCouponAmount *int64 `orm:"cid_coupon_amount" json:"cidCouponAmount" description:"核销券金额"`
CidCouponCallbackPaidRefundAmount *int64 `orm:"cid_coupon_callback_paid_refund_amount" json:"cidCouponCallbackPaidRefundAmount" description:"退单有回传_核销券金额"`
CidVoucherCost *float64 `orm:"cid_voucher_cost" json:"cidVoucherCost" description:"券成本"`
}
// TableName 返回表名
func (e *UnitReportSum) TableName() string {
return "unit_report_sum"
}